Risk retention is good for the company as the good has the better strategies planned about the product mix and if the things changed in the future the company is able to conquer the loss.
<h3>What is product mix?</h3>
Product mix is the total number of products sell by the particular company, the products can be further divided into the categories and division. Many big companies have the different line products like the cosmetics, glasses, home materials and others.
Thus, Risk retention is good for the company as the good has the better strategies
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Answer:
$143
Explanation:
The computation of the demand forecast is shown below:
= Weightage × demand observed + Weightage × demand observed + Weightage × demand observed
= 0.1 × 120 + 0.4 × 140 + 0.5 × 150
= $12 + $56 + $75
= $143
Basically we multiplied the weighatge with its demand observed so that the demand forecast could come
Answer:
The correct answer is A. Management must operate in two new environments, foreign and international.
Explanation:
It is more difficult to assess the unknown environment. When the company belongs to a country, it is easier for her to study market behavior because it has information at her fingertips. On the other hand, international markets require more adaptation time to assess the internal impact of making investments.
From the consumer’s perspective, the elements of an IMC strategy can be viewed as being either "Passive or Interactive."
<h3>What is IMC?</h3>
Integrated marketing, which coordinates all facets of a brand's marketing, is a systematic method to merging communications with interactive experiences targeting specific markets and individuals.
Some characteristics of integrated marketing communication are-
- The goal of integrated marketing is to increase brand knowledge, familiarity, favorability, and buy intent.
- When communications are coordinated across channels, the outcomes are much greater than when using a less integrated strategy that does not coordinate.
- The integration between marketing has never been challenging or more crucial due to the emergence of a variety of new digital advertising platforms during the past ten years.
- The integrated marketing communications (IMC) plan transforms your marketing department from a collection of independent operations into one cohesive strategy.
- IMC combines your numerous marketing materials and channels, including digital, social media, PR, and direct mail, into one trustworthy message.
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