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vaieri [72.5K]
3 years ago
12

Cheryl Adams is having trouble defining her target market for the bookstore she's opening in her town, which is home to a small

college, a retirement community, and a year-round tourist industry. By deciding to hire a marketing firm to handle the research, Cheryl will probably A. learn a lesson to go with her hunches. B. ruin her budget because of the expense. C. miss opportunities she might have taken a chance on. D. save more money than she spends on the professional research.
Business
2 answers:
Juli2301 [7.4K]3 years ago
8 0

The correct option is D. save more money than she spends on the professional research.

Karolina [17]3 years ago
4 0
The most viable target for her to engage will be the college students and their age group. In this way, she can also tap the tourist market without really having to do much. Hope this helps! Please put Brainliest! Have a great Day!
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Company A purchases Company B. This is a 100% equity purchase which means that Company A acquires all of the Company B assets an
Drupady [299]

Answer:

Company A and Company B

Calculation of Goodwill on Acquisition:

= $212,433

Explanation:

a) Current market value of:

 Tangible physical assets = $1,234,567

  Intangible asset =                 $125,000

Total assets' value =            $1,359,567

less Liabilities:

  Operating =  $160,000

  Financial =     600,000      ($760,000)

Net value of assets =             $599,567

Purchase Price (Company B) $812,000

Goodwill                                  $212,433

b) Company A acquired Goodwill when it bought over Company B.  This is an intangible asset which is calculated by subtracting the net value of assets (the difference between the fair market value of the assets and liabilities) from the purchase price of the acquired subsidiary.

3 0
3 years ago
Xerox had a monopoly on photocopiers for several years as the technology underlying the photocopier was protected by strong pate
katovenus [111]

Answer:

C. international strategy.

Explanation:

There are several business strategies been used different corporate to survive and grow in various business condition.

International strategy is one of the business strategies that involve the adaptation of foreign policies and selling goods and services at the International market with some local customization to the product. When a firm pursues an international strategy, the head office of the firm retains fairly tight control over marketing and product strategy. Each subsidiary of the company, which is spread all over the world has independent operations with the least interference from the parent company.

In the given case, Xerox had a monopoly on photocopier technologies as they are protected by strong patents, which is their international strategy.

5 0
3 years ago
The YTM on a 2 year zero coupon bond is 5% and the YTM on a 1 year zero coupon bond is 3%. What does the no-arbitrage condition
tresset_1 [31]

Answer:

<em>$111.11 or 111.11% of face value</em>

Explanation:

Assuming the face value of $100 for all bonds (without loss of generality)

If the two year coupon bond is repackaged as a one year zero coupon bond paying $12 after one year and another two year bond paying $112 after 2 years, the price of the two zero coupon bonds are given as

Price of one year Zero coupon bond = 12/1.05 = $11.43 (one year ZCB has YTM of 5%)

Price of two year Zero coupon bond = 112/1.06^2 = $99.68 (two year ZCB has YTM of 6%)

So, one can sell the repackaged bonds at a price = $11.43+ $99.68 = $111.11 or 111.11% of face value

7 0
2 years ago
Lantz Company has provided the following information: • Cash sales totaled $255,000. • Credit sales totaled $479,000. • Cash col
NNADVOKAT [17]

Answer:

The amount of Lantz's operating revenue is $734,000

Explanation:

The computation of the operating revenue is shown below:

= Total cash sales + Total credit sales

= $255,000 + $479,000

= $734,000

Since we have to compute the operating revenue, so we considered only revenue part not expenses part

The other information which is mentioned in the question is not being considered because it is related to the operating expenses. So, ignored it.

3 0
3 years ago
Motors is a chain of car dealerships. Sales in the fourth quarter of last year were $4,600,000. Suppose management projects that
MariettaO [177]

Answer:

<u>Budgeted Income Statement for each of the four quarters and for the entire year</u>

Quarter                        1st                    2nd                3rd                  4th

Sales                     $4,738,000    $5,069,660    $5,323,143     $5,536,069

Cost of Sales       ($2,132,100)     ($2,281,347)  ($2,395,414)     ($2,491,231)

Gross Profit          $2,605,900     $2,788,313    $2,927,729     $3,044,838

Operating Costs  ($1,421,400)    ($1,520,898)  ($1,330,786)      ($1,107,214)

Operating Profit    $1,184,500      $1,267,415     $1,596,943      $1,937,624

Explanation:

Pay attention to the calculation of the following amounts :

  1. Sales - These are based on increments per quarter
  2. Cost of Sales - The Cost for quarter is at 45% of Revenue
  3. Operating Costs - Based on Sales amounts ( 30 % in the first two quarters , 25% in third and 20% in the 4th quarter.)
6 0
3 years ago
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