Question

Kobe is part of a group of managers at Earthbound Engineering examining whether the company should offer some significant new services that would increase business by appealing to a different group of potential clients. Kobe's group is involved with
A. contingency planning.
B. operational planning.
C. strategic planning

Answer 1

Answer:

C. strategic planning

Explanation:

Strategic planning involves the way or process an organization adopts in determining its strategy, direction and making decisions on how to allocate resources better and implement strategy. It is also the technique which guides and controls the implementation of strategy.

Tools used for strategic planning includes.

1. Growth share matrix.

2.PEST analysis.

3.SWOT analysis.

4.Scenerio planing. etc.

Answer 2

Answer:

The correct answer is letter "C": strategic planning.

Explanation:

Strategic planning helps companies to set the long-term objectives of firms and details the step-by-step procedure that will be necessary to obtain the resources to achieve the firm's goals. Strategic planning involves identifying a target market and audience and the product or service that will be offered to satisfy the audience's needs.