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liubo4ka [24]
3 years ago
6

Which of the following describes a process in which marketers present an accurate description of a new product to potential cust

omers and ask if they find the idea appealing?
a.test marketing
b.competitive benchmarking
c.concept testing
d.prototype testing
Business
2 answers:
Irina-Kira [14]3 years ago
3 0
The answer is c. concept testing

In concept testing, basically the marketers provided some sort of survey to potential customers in order to gauge their response about a potential new product that has not been presented to the market.

It usually used to give a last minute modification to the product just in case there's something that the company can do to improve the product's demand
8_murik_8 [283]3 years ago
3 0

The statement is a description of <em><u>C. Concept testing. </u></em>

<h2>Further explanation </h2>

Testing concepts are processes or businesses that are predicted by using quantitative and qualitative methods to calculate customer responses to new products before being introduced to the market. Concept Testing helps us to test the success of new products. Concept Testing provides guidance for advertising, approaches, sales, images or graphics; Potential consumers are also involved in this process to get a basic idea for the product.

The Importance of Concept Testing

Concept Testing is the process of analyzing statistical procedures, reshaping and changing ideas regarding basic ideas for products. Before the product is introduced to the market, it will test the success of the product. This helps to develop a point that states product quality, position, and targeted audience. Those studies of reactions to products help us cover many things like likes, reasons to buy and many more things. This facilitates consumers to evaluate and they can also provide their input during the development process. Testing this concept is also known as a management tool to measure success. The concept testing method consists of 6 stages:

  • Defines the purpose of concept testing
  • Select a survey population
  • Choose a survey format
  • Communicating concepts
  • Measuring customer response
  • interpret the results.

Learn more

Testing the concept of brainly.com/question/5780930, brainly.com/question/8861586

Details

Class: High School

Subject: Bussines

Keyword: Concept testing.

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Answer:

$14

Explanation:

24 each batch minus 10 is total profit

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2 years ago
A buyer got a 30 year loan with a loan balance of $65,000 with an interest rate of 10% and a factor of 8.78. What will be the bo
goblinko [34]
Answer:
$586.27/mo

Explanation:
Factor doesn’t compound like interest does, 8.78 factor of $65,000 comes out to be $5,707 over the 30 years is $15.85/mo. The loan $65,000, 10% interest rate, 30 years comes out to a monthly payment of $570.42.
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8 0
4 years ago
Tanning Company analyzes its receivables to estimate bad debt expense. The accounts receivable balance is $374,000 and credit sa
IceJOKER [234]

Answer: The adjusting entry would be: Debit Bad debt expense $24,380; Credit Allowance for doubtful accounts $24,380.

Explanation: Since aging of the accounts receivable shows that 7% approximately of the outstanding receivable of $374,000 will be uncollectible. It then means $26,180 (7%*$374,000) will be uncollectible. Meanwhile, Tanning Company already has a credit balance of $1,800 in the allowance for doubtful accounts, therefore, an adjustment of $24,380 ($$2,180 - $1,800) has to be made.

5 0
3 years ago
Refer to the information given below:
lozanna [386]

Answer and Explanation:

The preparation of the bank reconcillation statement is shown below:

<u>Balance per banks    $9,812          Balance per books      $9,345</u>

Add:                                                  Add  

Deposit in transit  $1,244                Interest                        $110

Less:                                                 Less:

Outstanding checks -$1,906          Bank charges              -$38

                                                        Error correction            -$267

                                                       ($622 - $355)

Reconciled balance   $9,150           Reconciled balance    $9,150

4 0
3 years ago
High-Low Method, Cost Formulas The controller of the South Charleston plant of Ravinia, Inc., monitored activities associated wi
Sauron [17]

Answer:

South Charleston Plant of Ravinia, Inc.

1. Cost behavior formula:

Forklift depreciation = $1,600 + $0q

Indirect labor = $43,000 + $6.20q

Fuel and oil for forklift = $3,550 + $0.71 (q - 5,000)

2. Cost of each item for an activity output level of 8,000 moves:

Forklift depreciation = $1,600

Indirect labor =  $92,600

Fuel and oil for forklift = $5,680

3. Total cost formula = $48,150 + $6.47q

Materials handling cost = $99,880

Explanation:

a) Data and Calculations:

Resource                        Number of Moves   Total Cost

Forklift depreciation:    

Low                                           5,000                $1,600

High                                        15,000                   1,600

Indirect labor:

Low                                          5,000             $74,000

High                                       15,000              136,000

Fuel and oil for forklift:

Low                                        5,000               $3,550

High                                      15,000               10,650

Cost behavior formula for each resource:

Forklift depreciation:

Low                                           5,000                $1,600

High                                        15,000                   1,600

Difference                              10,000                  $0

Variable cost per unit = $0 ($0/10,000)

Fixed cost = $1,600

Cost behavior formula = $1,600 + $0q

Indirect labor:

Low                                          5,000             $74,000

High                                       15,000              136,000

Difference                             10,000               62,000

Variable cost per unit = $6.20 ($62,000/10,000)

Fixed cost = $43,000 ($74,000 - ($6.20*5,000))

Cost behavior formula = $43,000 + $6.20q

Fuel and oil for forklift:

Low                                        5,000               $3,550

High                                      15,000               10,650

Difference                            10,000               $7,100

Variable cost per unit = $0.71 ($7,100/10,000)

Fixed cost = $3,550 ($3,0 - ($0.71 * (15,000 - 5,000))

Step cost

Cost behavior formula = $3,550 + $0.71 (q - 5,000)

Forklift depreciation = $1,600 + $0 * 8,000 = $1,600

Indirect labor = $43,000 + $6.20 * 8,000 = $92,600

Fuel and oil for forklift = $3,550 + $0.71 (8,000 - 5,000) = $5,680

Total cost formula:            Fixed   +  Variable

Forklift depreciation =      $1,600 + $0 * 8,000 = $1,600

Indirect labor =              $43,000 + $6.20 * 8,000 = $92,600

Fuel and oil for forklift = $3,550 + $0.71 (8,000 - 5,000) = $5,680

                                      $48,150 + $51,730 = $99,880

= $48,150 + $6.47q ($51,730/8,000)

Materials handling cost = ($1600 + $43000) + ($6.20 + $0.71) X

= $44600 + $6.91 X

Y = $44600 + ($6.91 x 8000)

= $44600 + $55280

= $99880

4 0
3 years ago
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