Intangible Standards
Intangible standards are those that do not have physical form, or those standards that cannot be perceived by the 5 senses (such as employee morale and work ethics). In contrast, tangible standards are those that can be assessed using the five senses -- seeing, smelling, hearing, tasting, and touching.
The amount of goods and services each dollar buys at a given point in time is called: Purchasing power.
The term defines the number and quality or value of goods and services that can be purchased with <span>one unit of money.
</span>Purchasing power loss happen<span> when prices increase, while purchasing power gain happens when prices decrease.</span><span>
</span>
Answer: e. Design analysis.
Explanation: Value engineering is defined as a systematic, organized manner of providing necessary functions in a project at the lowest cost possible thus promoting the substitution of materials and methods with cheaper alternatives, without the loss of functionality. Design analysis is a form of value engineering wherein several possible designs of a product or method is prepared, with each product/method having similar features with varying levels of performance and costs. It can be applied to any type of design both tangible and intangible and as a process, it includes all information discovery, planning and communications. It is focused solely on the functions of various components and materials, rather than their physical attributes.
Answer:
The <u>c</u><u>reative strategy</u><u> </u> is the document that serves as the creative team's guide for writing and producing the ad.
