Question

Every year Forbes publishes a list of the best companies to work for in America. The companies at the top of the list often get many more applicants for jobs than those toward the bottom of the list. It appears that the Forbes list is great ______________ for the companies it identifies as the best places to work.
Multiple Choice:1. viral marketing2. personal selling3. publicity4. push promotion5. pull promotion

Answer 1

Answer:

3. publicity

Explanation:

According to the Merriam-Webster dictionary, publicity is " information with news value issued as a means of gaining public attention or support". In this situation, Forbes is positively showcasing the best companies to work for in America, raising the public's awareness of those companies, which then leads to more and more people wanting to work for them. Therefore, it is fair to claim that the Forbes list is great publicity for the companies it identifies as the best places to work.