Question

There are two alternative pathways to persuading others. one leads us to respond to persuasive arguments on the basis of snap judgments. this is known as the

Answer 1

The answer is the dual process models of persuasion because they have the capability of evaluating merits of persuasive arguments in which the informational content are being focused on and the peripheral route in which led an individual to have the capability of responding to arguments that are persuasive.