Answer:
The correct answer is letter "A": Color ads are considered better suited for attracting and holding attention.
Explanation:
Magazines are mediums of communication targeted to a special sector of the market. Examples of magazines are <em>sports magazines, auto magazines, computer science and electronics magazines, </em>and <em>cuisine magazines</em> to mention a few.
As magazines are published periodically it is important that the advertisement displayed captures the attention of the audience. To do so, magazines tend to use color promotions where readers can see the products being promoted more detailed than by just displaying them in black and white.
Answer:
$1,160 Favorable
Explanation:
The computation of total controllable cost variance is shown below:-
Budgeted variable cost for 36,000 units = $57,200 × 36,000 ÷ $44,000
= $46,800
Total budgeted cost for 36,000 units = $46,800 + $60,000
= $106,800
Controllable Variance = Actual Overhead - Budgeted Overhead
= $105,640 - $106,800
= $1,160 Favorable
Therefore, for computing the controllable variance we simply deduct the budgeted overhead from actual overhead.
Answer:
Estimated manufacturing overhead rate= $34.57 per machine hour.
Explanation:
Giving the following information:
Acheson Corporation applies manufacturing overhead based on machine-hours.
Estimated manufacturing overhead $ 157,300
Estimated machine-hours 4,550
To calculate the estimated manufacturing overhead rate we need to use the following formula:
Estimated manufacturing overhead rate= total estimated overhead costs for the period/ total amount of allocation base
Estimated manufacturing overhead rate= 157,300/ 4,550= $34.57 per machine hour.
Answer:
unrelated diversification
Explanation:
The unrelated diversification strategy is a strategy in which an organization decides to manufacture a new product or offer a new service that is not related to the products or services they currently produce and enter into a new market. According to this, the answer is that Rocco is advocating an unrelated diversification strategy because he is proposing to enter to new markets to decrease the risk of depending on one.
Answer:
The trademark can not be amortized as its life is indefinite
Explanation:
The international accounting standard IAS 38 Intangible assets says that the intangible assets must be amortized over its useful life and if the useful life of an asset is indefinite (Just like land) then the assets must not be amortized. So the amortization charge will be zero.