SWOT analysis is a framework for identifying and analyzing a company's strengths, weaknesses, opportunities, and threats. these words make up the SWOT acronym.
The number one intention of SWOT analysis is to boom focus of the factors that cross into creating a business choice or establishing a commercial enterprise approach.
SWOT analysis is a strategic planning and strategic management method used to assist a person or business enterprise pick out Strengths, Weaknesses, opportunities, and Threats related to commercial enterprise opposition or project-making plans. it is every now and then known as situational evaluation or situational evaluation.
A SWOT evaluation is a planning tool that seeks to perceive the Strengths, Weaknesses, opportunities and Threats concerned in a task or agency. it is a framework for matching an employer's dreams, programs and capacities to the surroundings wherein it operates.
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Considering the situation described above, Shout utilizes the strategy of <u>Concentrated Marketing.</u>
<u>Concentrated Marketing</u> is a type of Marketing strategy whereby firms or companies direct all endeavors and resources to develop and market a product for a particular target group segment.
Thus, when Shout Magazine focuses its marketing efforts on reaching teenaged girls interested in fashion and celebrity culture, this is a form of <u>Concentrated Marketing.</u>
Concentrated Marketing is often referred to as Niche Marketing, and it is considered more effective in small businesses.
Hence, in this case, it is concluded that the correct answer is "<u>Concentrated Marketing."</u>
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Answer:
6.06%
Explanation:
The computation of the rate of return is shown below:
Given that
NPER = 20 years
PV = ($280,000 - $80,000) = $200,000
PMT = $0
FV = $75,000 × PVIFA factor at 10% for 21 years
= $75,000 × 8.6487
= $648,652.50
The following formula should be applied
= RATE(NPER;PMT;-PV;FV;TYPE)
The present value comes in negative
After applying the above formula, the rate of return is 6.06%
Answer:
Unique selling proposition (USP)
Explanation:
USP stands for Unique selling proposition, which is defined as the concept of marketing first, proposed as a theory for explaining a pattern in a successful campaigns of advertising.
It defines or means that such kind of campaigns should be made unique or distinctive propositions to the customer or clients in order to convinced them for switching or shifting the brands.
So, the secret for having a effectives sales, to have a USP (Unique Selling Propositions).
Answer:
$72,600
Explanation:
Ending balance of the account receivable can be calculated by adding credit sales in beginning balance and deducting any account receivable written-off.
As we have the ending balance of account receivable, we need to calculate credit sales by following formula:
Account receivable Ending Balance = Account receivable Beginning Balance + Credit Sales - Bad Debt - Ending Balance
$320,000 = $260,000 + Credit Sales - $12,600
$320,000 = $247,400 + Credit Sales
Credit Sales = $320,000 - $247,400 = $72,600