Answer:
a. Concept Screening
Explanation:
Because each criterion is given equal weight in the <em>concept screening</em> method, the team should be careful not to list many relatively unimportant criteria. The concept screening method is used to choose important concepts. It is important not to list relatively unimportant criteria. Each concept will be compared to a baseline concept.
It's hard for me to make out what is all in the photograph because it's grainy, so hopefully this still helps!