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natulia [17]
3 years ago
7

Burberry is pursuing a focused differentiation strategy aimed at high-end luxury customers. However, the company is also employi

ng a segmentation strategy to separate customers within that focus. The strategy offers items at an entry-level price point for customers who desire to be like celebrities such as Sarah Jessica Parker as well as couture items for those richest and celebrity customers. Which strategy is Burberry pursuing?
Business
1 answer:
ivanzaharov [21]3 years ago
6 0

Answer:

Burberry is pursuing an umbrella strategy

Explanation:

Companies can choose three different kinds of strategies based on their strategy to offer a standard or customized product to customers with different needs .

An umbrella branding strategy, is a marketing practice that involves many related products under a single brand name.

With the new items at an entry level, Burberry´s  pricing strategy is such that it does not compromise on the quality but it does offer products at different price levels to target a variety of customers.

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Sneed Corporation issues 9,700 shares of $49 par preferred stock for cash at $66 per share. The entry to record the transaction
NARA [144]

Answer:

a.Preferred Stock for $475,300

and Paid-In Capital in Excess of Par—Preferred Stock for $164,900.

Explanation:

The par value it's a minimum price that the company assigns to the issued shares only to be used in the accounting system but it's not related to market price.    

This par value will be shown as a separate value in the section of stockholders' equity, reported under the item Paid-in-Capital, the difference with the market price it's reported as Preferred Stock.    

Cash                                                                            $640.200  Debit  

Preferred Stock                                                     $475.300  Credit  

Paid-In Capital in Excess of Par—Preferred Stock  $164.900  Credit  

7 0
3 years ago
The financial institution that generally charged the lowest rates on loans is
astra-53 [7]

Banks and Credit Unions usually charge the lowest rates on loans.

8 0
3 years ago
Consider a bakery in your community. Ingredients such as sugar and butter would be examples of _____ costs.
scoray [572]

Ingredients such as sugar and butter would be examples of variable costs.

Fixed costs are cost that remain constant no matter the amount of output. Fixed costs examples are rent, loan, salaries.

Variable costs are cost which change with a change in output as the business provides more services. Variable cost examples are cost of raw materials, commissions and so on.

Find out more at: brainly.com/question/14083670

5 0
3 years ago
Who creates and influence the culture of an organization
Svetradugi [14.3K]

Answer: Business Leaders

Explanation:

Business leaders are vital to the creation and communication of their workplace culture. However, the relationship between leadership and culture is not one-sided. While leaders are the principal architects of culture, an established culture influences what kind of leadership is possible (Schein, 2010).

8 0
3 years ago
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Natali5045456 [20]

Answer:

Persuasive labelling

Explanation:

Persuasive labelling is a type of product packaging or appearance that focuses on a promotional theme.

The aim is to increase consumer loyalty and ultimately increase sales.

I'm the given scenario Oriental Foods Inc. uses product labels that informs consumers that the foods are easy to make in 5 minutes or less for a complete meal that's great for lunch or a snack.

This is persuasive labelling

5 0
3 years ago
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