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natulia [17]
3 years ago
7

Burberry is pursuing a focused differentiation strategy aimed at high-end luxury customers. However, the company is also employi

ng a segmentation strategy to separate customers within that focus. The strategy offers items at an entry-level price point for customers who desire to be like celebrities such as Sarah Jessica Parker as well as couture items for those richest and celebrity customers. Which strategy is Burberry pursuing?
Business
1 answer:
ivanzaharov [21]3 years ago
6 0

Answer:

Burberry is pursuing an umbrella strategy

Explanation:

Companies can choose three different kinds of strategies based on their strategy to offer a standard or customized product to customers with different needs .

An umbrella branding strategy, is a marketing practice that involves many related products under a single brand name.

With the new items at an entry level, Burberry´s  pricing strategy is such that it does not compromise on the quality but it does offer products at different price levels to target a variety of customers.

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Zwick Company bought 25,000 shares of the voting common stock of Handy Corporation in January 2021. In December, Handy announced
sp2606 [1]

Answer:

$125,000

Explanation:

Zwick company bought 25,000 shares of Handy corporation

In 2021 Handy corporation reported $208,100 net income

The cash dividend reported is $5.00 per share on all its 208,000 shares

Therefore the Zwicks company dividend revenue from Handy corporation in December 2021 can be calculated as follows

= 25,000 shares × $5.00

= 125,000

Hence Zwick's dividend revenue from Handy corporation is $125,000

8 0
3 years ago
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Working regular hours is a drawback of being a wage earner ..... true or false
Molodets [167]
Yes it is true because those who work their hours or even want more hours are those who are a wage earner. You’ve earned it since you’ve been doing your job like a responsible person and that’s what the company likes
8 0
3 years ago
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The Carter Corporation makes products A and B in a joint process from a single input, R. During a typical production run, 50,000
klemol [59]

Answer: $54,000 per production run

Explanation:

As we are dealing with the decision of whether or not to process the good further, the irrelevant cost would be the cost of producing product B from input R.

This is because this cost has already been incurred to produce product B and so is a sunk cost. Sunk costs are irrelevant to the decision to process further.

30,000 units of B were made from 90,000 units R so the cost of B is:

= 30,000 / 50,000 * 90,000

= $54,000

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8 0
3 years ago
Braun Company has one service department and two operating (production) departments. Maintenance Department costs are allocated
11111nata11111 [884]

Answer:

$154,900

Explanation:

The computation of the total cost of operating the assembly department as follows:

= Direct expenses of assembly department + allocated amount

= $123,400 + $52,500 × 69,000 ÷ (69,000 + 46,000)

= $123,400 + $52,500 × 69,000 ÷ 115,000

= $123,400 + $31,500

= $154,900

8 0
3 years ago
Two of the concerns that a producer of goods, would face with a greater number of channel levels are ________ and greater channe
garik1379 [7]

Answer:

Less control

Explanation:

Two of the problems that a product consumer will encounter with more channel rates are less power and more difficulty in the system.

  • Clearly, increasing the sophistication of human control systems would be more appropriate if they had greater control of their surroundings, as this would render life and reproduction simpler for them.

Therefore, evolution by natural selection will tend to increase regulation, and thus internal variability.

4 0
3 years ago
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