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mrs_skeptik [129]
4 years ago
14

In a promotion mix, ________ involves personally connecting with carefully targeted individual consumers to both obtain an immed

iate response and cultivate lasting customer relat
Business
1 answer:
beks73 [17]4 years ago
4 0

Answer:

<u><em>Direct marketing.</em></u>

Explanation:

Direct marketing works as a set of strategies whose objective is to promote the promotion of a company's products and services through direct contact with its potential audience.

It is a user-friendly strategy that translates into positive results for maintaining business / consumer interactions, creating brand satisfaction and value. Some examples of direct marketing are: telemarketing, telesales, direct mail, email marketing and others.

In order to be an effective strategy the company must select the target audience according to their needs, identify which approach will be most compatible with the internal strategy of the organization and identify marketing tools that translate the organizational values ​​and objectives.

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Choose 3 to 4 companies or organizations to review their policies. How do they differ and how might they be the same. Submit the
Angelina_Jolie [31]
  • Apple
  • Starbucks
  • Godrej industries

Explanation:

Policies of Apple:

  • Innovation: Apple has given more than what we have expected.
  • Integrity: Apple has stayed true to itself and doesn't copy.
  • Originality: The reinvention of features has made Apple stand out.

Policies of Starbucks:

  • Expand its stores in the US and internationally by franchising/licensing.
  • Designing stores that convey Starbucks image and brand.
  • Expand product offerings beyond its retail stores& enter new markets.

Policies of Godrej Industries:

  • Godrej industries aims to provide innovation and quality products.
  • Commited not only to consumers but also society and environment.
  • Excellent standards of ethical behaviour.
3 0
3 years ago
"Although experience and expertise are important in the hiring decision, many employers are looking at other attributes to decid
kakasveta [241]

Answer:

"Choose a previous employer, and describe your greatest contribution to the company." Prepare for an Interview: This is a common question asked in interviews.

Explanation:

3 0
3 years ago
Prior to its takeover by china in 1997, many hong kong chinese migrated to vancouver, canada. this illustrates the process of th
zaharov [31]
The above illustrates the concept of Relocation diffusion. Relocation diffusion is the spread of a thought through physical development of individuals starting with one place then onto the next. Infectious Diffusion. Infectious Diffusion is the fast boundless dissemination of a trademark all through the populace. Jolt Diffusion.
4 0
3 years ago
2 5,5-2 Test (CST): The Government Gets involved
hjlf

Answer:

B. A tax that charges more to those with lower incomes

Explanation:

A regressive tax imposes a heavy tax burden on low-income earners. In practice, a tax system that applies a uniform rate regardless of income level is regressive.

Low-income earners use most of their income on basic needs such as food, clothing, and shelter. Any amount deducted from their pay has a significant impact on their ability to spend on these basic items. On the other hand, high-income earners will continue living comfortably even if a percentage of their income is deducted as tax. Due to their high income, a percentage deduction does not affect their lifestyle.

A regressive tax causes financial strain on low-income earners but has no impact on the wealthy. It is contrasted by a progressive tax system, which imposes tax depending on the income le

7 0
3 years ago
Among the guiding principles of six sigma are:
Rudik [331]

Answer:

E. I, II, and IV only

Explanation:

Six sigma is a management technique that involves measuring the number of defective products resulting from production activities, and carefully undergoing certain processes to reduce these defects and improve quality.

The DMAIC cycle is an important process when using the six sigma technique. It involves;

• Defining the goals and objectives to be achieved and problems to be fixed.

• Measuring the production process to see how it currently performs and gathering data on defective products.

• Analysing the processes to find root causes of problems and possible causes of defects.

• Improving the process by implementing carefully formed plans which will help reduce defects.

• Controlling how the new processes are implemented to yield and sustain favorable results and deliver value to customers.

Six sigma aims to remove variations from business processes to reduce product defects and improve quality.

8 0
3 years ago
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