Question

In the BCG Growth Share Matrix, the suggested strategy for Stars is to ________.

Answer 1

Answer:

C. maintain position and after the market growth slows use the business to provide cash flow

Explanation:

Stars in the BCG Growth Share Matrix refer to the goods that have a big market share and bring more revenue to the company but they also require to invest a lot of money. Because of that, companies try to keep their place as long as possible but when the market slows down, they take the cash flow from the product to increase their profits. According to that, the answer is that in the BCG Growth Share Matrix, the suggested strategy for Stars is to maintain position and after the market growth slows use the business to provide cash flow.

The other options are not right because milk them to finance other businesses and not invest in them and to shift cash flow to other businesses is not a suggested strategy for starts because they can provide a lot of money. Also, invest large sums to gain a good market share is not right as stars are not always able to generate a positive cash flow and you can end up losing a big amount of money.