Answer:
A- Group think
Explanation:
In group think, bad decisions are often made because, rather than consider other alternatives, a group of people agree to a decision suggested by, in most cases, the most superior party in the room.
This form of thinking hides true opinions of other members of the group and though the decision is agreed upon, they could truly not want to be a part of the process.
In this scenario, there is an agreement with the Senior Executive on the plan of action however, nobody is interested in taking up the responsibility to follow through with the plan. This indicates a level of disagreement of other members with the plan regardless of the initially stated agreement with the plan.
Answer:
unsought
Explanation:
Based on the scenario being described within the question it can be said that this is an example of an unsought product. This term refers to a product in which an individual does not care much about or is even interested in purchasing. Which in this situation Megan has not given much thought into life insurance and is not looking to purchase it, but is aware of it due to the insurance agent's call.
Complete Question
The complete question is shown on the first , second, third, fourth and fifth uploaded image
Answer:
1a
The correct option is C
1b
The correct option is D
1c
The correct option is C
1d
The correct option is C
Explanation:
1a. Zipcar is an example of what type of market...
Answer: value-based marketing
1b. Zipcar's goal is to have an available... Zipcar's goal is to have an available zipcar located within 10-15 minutes of its members. This is an example of what component of the marketing mix?
Answer:Place
1c Zipcar traditionally focused on marketing t... Zipcar traditionally focused on marketing toward individuals without cars as a convenient form of alternative transportation. Zipcar has now begun to also focus its marketing toward businesses and organizations to use Zipcar for their employees. This is an example of
Answer: B2B marketing
1d
1d. Which of the following statements about Zipcar illust... Which of the following statements about Zipcar illustrates how marketing can help to enrich society
Answer: One of Zipcar's core mission is to "change the world through urban and environmental transformation"
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