All categories

3 years ago

Why do Marketers use perceptual maps as a means to display or graph in two dimensions the location of products or brands?

Business

1 answer:

malfutka [58]3 years ago

4 0

Answer:

Explanation:

The main reason for this is to try and position their brand or product in the best way possible within the market. Perceptual maps allow marketers to see how individuals are perceiving the competitive brands as well as their own brands, the markets use this information to determine which position will best benefit their brand in the market and hopefully beat the competition.

You might be interested in

Which of the following is a characteristic of economic services:

9966 [12]

Answer:

useful

Explanation:

i got it from USA test prep

4 0

3 years ago

Andy can't make a deal with Danny. Andy has a Alex Rodriguez baseball card and would like to trade it to Danny for Danny's Alber

Bogdan [553]

Answer:

A. the double coincidence of wants problem.

Explanation:

Trade by barter involves the exchange of goods and services for goods and services without the use of money as a medium of exchange. In barter system, there is what we call double coincidence of wants. This is the economic situation whereby both parties holds what the other wants to buy, so they exchange the goods directly. Here, both parties agrees to buy and sell each other commodities. However, if one of the party is not interested in what the other party is offering, it causes a disruption in the trade. This disruption refers to a drawback in the system like the example described in the question.

Here, Andy couldn't make a deal with Danny even tho he wants what Danny is offering. This is because what Danny isn't interested in what Andy is offering. Thus, the double coincidence of want and barter trade can't occur between the two parties.

5 0

3 years ago

As the burden of taxes grows, the role of the auditor becomes increasingly important to the organization. True or false

Mila [183]

Answer:

False

Explanation:

In the case when the tax burden increased so the role of the auditor is to audit the financial statements of the company and based on this they given the opinion that could be either favorable or unfavorable also they look into the operational effectiveness and efficiency but the role of the auditor is not increasingly important as for the tax purpose the tax accountant should be considered such as Chartered accountant, etc

8 0

3 years ago

From 2015 to 2016, the overall price level rose from 200 to 220. Over the same period, tuition rates at the local community coll

vovikov84 [41]

Answer:

We can conclude that tuition rates at the local community college are rising faster than overall inflation.

This is because from 2015 to 2016, the overall price level rose 10%, from 200 to 2020 (20 is the 10% of 200), while tuition rates rose 15% in the same period, from $100 to $115 (15 is obviously the 15% of 100).

4 0

3 years ago

"You save $3,260.00 in a savings account earning a 3.55% APR compounded monthly. How much is the total interest earned by the en

sammy [17]

Answer:

$ 29.018 ( approx )

Explanation:

The amount formula in compound interest,

$A=P(1+r)^t$

Where,

P = principal amount,

r = rate per period,

t = number of periods,

Here, P = $ 3260.00,

Since, the amount is compounded monthly,

So, the number of periods in 3 months, t = 3,

Also, annual rate = 3.55 % = 0.0355,

So, the rate per month, r = $\frac{0.0355}{12}$ (∵ 1 year = 12 months)

Thus, the amount after 3 months,

$A=3260(1+\frac{0.0355}{12})^3=3289.01817638\approx 3289.018$

Hence, the total interest earned,

I = A - P =3289.018 - 3260 = $ 29.018

3 0

3 years ago