Question

49) The stereotypical automobile dealership uses tactics like high pressure and bargaining to get customers to buy. This is an example of the ________ orientation. A) production B) sales C) marketing D) customer E) relationship

Answer 1

Answer:

B) sales

Explanation:

This is an example of the sales orientation. This business strategy focuses on persuasion in order to convince customers to buy products or pay for services rather than molding the products to fit the customers' needs and desires. Business operating with a sales orientation tend to heavily rely on advertisement.