Answer: Cross Shopping
Explanation: Cross shopping is a technique there a single consumer plays around different suppliers to get the goods of his/her liking. It involves having conflicting needs and purchasing premium and budget products. In this case,Calvin loves eating at mcdonald's claiming they have the best fries, but for dessert he likes to eat cakes only at kaminsky's. Since, Calvin is shopping from different suppliers to get the products of his liking his behavior will be called cross shopping.
The Digby team will select a Broad differentiation strategy for spreading its existence in every market segment.
<h3>What is Broad differentiation strategy?</h3>
- A broad differentiation strategy consists of building a brand or business that is different in some way from its competition. It is applied to the industry and will appeal to a vast range of consumers.
- Under this strategy, the Digby company will get a competitive advantage by differentiating their products with unique designs, product awareness, and easy availability. They have amazing research and development teams to keep their products exciting and the prices are quoted above average.
To learn more about Broad differentiation strategy, refer: brainly.com/question/28329756?referrer=searchResults
#SPJ4
Convenience products like Coke are available almost everywhere in the United States. Thus, Coke uses intensive distribution, which is related to the strategy of making the product available at many different retailers.
This is a marketing strategy widely used by companies that supply non-durable consumer goods, which are those that are consumed quickly, such as food, beverages and medications.
Therefore, non-durable goods such as Coke need to be replenished quickly, justifying the company's intensive distribution strategy, which makes its products easily available to consumers, increasing its profitability and positioning.
Learn more here:
brainly.com/question/3520708
Answer:
The amount of Compensation expense to Year 1 is $153,333.
Explanation:
Stock options granted 92000
X Fair value on date of grant 5
Total compensation expense 460000
Years 3
Compensation expense per year 1 53333
Therefore, The amount of Compensation expense to Year 1 is $153,333.
Answer:
6.25%
Explanation:
The formula for calculating interest rate is as follows
I= P x R x T
Where
I= interest, P= principal amount, T is time
in this case: I= $60.94, P=$975, T=1 year
Therefore:
$60.94 = $975 x( r/100) x 1
$60.94 =975(r/100) multiply both side by 100 to get rid of the fraction.
6094=975r
r = 6094/ 975
r = 6.2502
interest rate = 6.25%