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Amanda [17]
4 years ago
11

In which step of the target marketing process do marketers develop a marketing mix that will lead to competitive advantage forâ€

‹ consumers?
Business
1 answer:
otez555 [7]4 years ago
4 0

Answer:

Positioning

Explanation:

A target market is a subset of the total market that a business identify as being potential customers and targets with an aim to provide goods and services. They usually exhibit similar characteristics such as age, sex, location and so on.

Positioning is the final stage when the STP approach is being used. The three stages of targeting are segmentation, targeting and positioning. Insights gained from segmentation and targeting is used to formulate a plan on how best to deliver the product to the consumer in such a way that they find it appealing. Marketing mix unique to customer need is developed to give competitive advantage to the business.

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In the leadershio grid employees preferred which of the following styles?
Greeley [361]

Answer:

C. middle of the road management

Explanation:

Leadership grid refers to a situation when a leader put too much emphasize on one part of the operation while neglecting the others. In the end, this will reduce the overall's productivity.

Example of leadership Grid:

When managers force the employees to work overly long hours every day because they believe it will bring more profit for the company. But in the end, the employees felt a burn out and many of them eventually quit or  become too tired to be fully productive.

To handle leaderships grid, middle of the road management tend to be preferred.

The reason for this is that middle of the road management tend to implement balanced concern between the business and the people who work in it. This management will create a schedule that allow the employees to fulfill the needs in their personal life and career.  In the long run, this will create a positive environment in the workplace and improve the productivity as a whole.

3 0
3 years ago
Record the journal entry for each transaction below. Reference each transaction by date:
lidiya [134]

Answer:

Ona Cloud Corporation (OCC)

Journal Entries:

a. September 1:

Establishment of Ona Cloud Corporation.

b. September 1:

Debit Cash Account $15,000

Credit Common Stock $15,000

To record the common stock contributed by Pat Hopkins.

c. September 8:

Debit Cash Account $23,000

Credit Notes Payable $23,000

To record the bank loan payable in two years' time.

d. September 10:

Debit Equipment $20,500

Credit Cash Account $20,500

To record the purchase of computer equipment.

e. September 15:

Debit Supplies $1,650

Credit Accounts Payable $1,650

To record the purchase of supplies on account.

e. September 16:

Debit Rent Expense $2,250

Credit Cash Account $2,250

To record the payment for September rent.

e. September 22;

Debit Cash $7,500

Debit Accounts Receivable $2,750

Credit Service Revenue $10,250

To record the provision of services through September 22.

f. September 28:

Debit Utilities Expense $325

Credit Cash Account $325

To record payment for internet and phone service for the month.

g. September 29:

Debit Wages Expense $5,650

Credit Cash Account $5,650

To record the payment of wages for the month.

i. September 30:

Debit Utilities Expense $730

Credit Utilities Payable $730

To accrue unpaid electric utilities bill for the month.

Explanation:

Ona uses the general journal to record its business transactions initially as they occur from one day to another.  Journal entries identify the accounts involved in each transaction.  It records the account to be debited and the account to be credited in the general ledger.

7 0
3 years ago
Explain the four characteristics of a mineral?
vivado [14]
The 4 Major characteristics of a mineral are:
1. It is formed  by natural processes, not man-made.
2. It is inorganic, it's not alive, it will never be.
3. It is a crystalline solid, a definite volume and shape with a repeating structure.
4. It can be an element or compound with a definite chemical composition, made the same each time with and orderly arrangement of atoms. 
3 0
3 years ago
Read 2 more answers
Can you order online from Nike with a Nike gift card???
sesenic [268]
I think so, but I’m not a 100% sure
5 0
3 years ago
Explain what is meant by a good being "excludable." Explain what is meant by a good being "rival in consumption."
vovikov84 [41]

Answer:

If you can prevent a nonpaying consumer from having access to a good or service, that good is excludable. For example, only clients that buy a ticket can enter a movie theater and watch the movie.  

A good or service that can be consumed by only one consumer (or a specific number of consumers) is rival in consumption because other people cannot consume them simultaneously. For example, once the movie theater sold out, no more people can get inside and watch the movie.

8 0
3 years ago
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