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olganol [36]
3 years ago
9

What is the term for a group of consumers who share a set of social relationships based on the use of a​ product?

Business
1 answer:
mixer [17]3 years ago
7 0

Answer:

The correct answer is brand community.

Explanation:

A brand community can be defined as a community formed on the basis of attachment to a product or a brand. The consumers that belong in a brand community generally share the same tastes, cultures, and values.  

The main characteristics of a brand community are

  • Shared consciousness
  • Sense of moral responsibility
  • Rituals and traditions

A number of companies show brand communities, for instance, Jeep, Harley Davidson motorcycles, Barbie, Lego, Royal Enfield motorcycles, etc.

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In the case above since the cases with the two people are similar,  we should Promote neither Margaret nor Beth.

<h3>What is promotion in an office?</h3>

The act of getting promoted is one that connote that a person have step into a leadership position.

Note that the more people, that person will have to be responsible for, and also more jobs goes with it and it is vital that your communication skills will be sharpened.

Note that since promotion will require more time which both individuals are not willing to give,  so therefore, In the case above since the cases with the two people are similar,  we should Promote neither Margaret nor Beth.

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nasty-shy [4]

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cannibalization

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Cannibalization of products refers to a situation where one product of the same company will "eat" (reduce) the sales of another product or products of the same company.

For example, Coke Zero cannibalized the sales of Diet Coke and regular Coke.

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4 years ago
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Operational goals

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The operational goals are the goals that refer to the day to day targets so that the daily requirement of the company would be fulfilled that would result to fulfill the larger requirement at a later time as if the daily targets are fulfilled so the chance of fulfilling the larger task is high

To fulfill the daily task, the efficiency and effectiveness of the employees is equally important that could help the organization to achieves its desired targets and the objectives

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