Question

Kate has put a lot of time and effort into streamlining the process to design and produce a greet-ing card. She has documented the entire process in a QuickTime video she produced on her iMac. The video takes the viewer through the step-by-step process of selecting hardware and software, and shows how to design and produce the card. Kate has met many people who would like to get into the production of greeting cards, but are overwhelmed by the process. Kate has decided to sell the entire package (hardware, software, and video tutorial) to aspiring card producers. The cost of the entire package to Kate is $4,500 and she plans to mark it up by $500 and sell it for $5,000. John Stevens, an individual Kate met recently at a greeting card conference, would like to buy the pack-age from Kate. Unfortunately, John does not have this much cash and would like for Kate to extend credit.Kate believes that many of her customers will not be able to pay cash and, therefore, she will need to find some way to provide financing. One option she is exploring is to accept credit cards. She learned that the credit card provider charges a 2.5 percent fee and provides immediate cash upon receiving the sales receipts.Kate would like you to answer the following questions: 1. What are the advantages and disadvantages of offering credit

Answer 1

Answer:

The disadvantage of offering credit would be that Kate loses $125 on the sale of each $5,000 package.

$125 is 2.5% of $5,000

Her expected gain is shortened by $125 and now becomes (500 - 125 = $375).

Explanation:

The advantage of offering credit would be that immediate cash is provided, upon presentation of the sales receipts.