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4 years ago

What is the first step for marketers in implementing the marketing concept?

Business

1 answer:

Svet_ta [14]4 years ago

3 0

Answer:

The answer is: You need to identify your market.- Who are your potential customers and what unsatisfied need do they have in common?

Explanation:

A marketing concept can be defined as: The idea/concept/philosophy that your business is going to follow in order to satisfy their customers' needs while reaching their business's goals.

The first thing you need to do is identify your target market, i.e. Who are your potential customers and what unsatisfied need do they have in common?

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After mary's gifts and cards surveyed its customers, it discovered that its customers preferred the company's competition more t

blsea [12.9K]

The stage of Lewin's theory that relates to this case would be stage one (Unfreezing). This stage is the process where people find methods to let go of their old pattern of behavior. Therefore, the company would re-evaluate their customer service and try to decrease the issues that are affecting their customer choice.

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3 years ago

Treasury stock represents ______. (Check all that apply.) the amount paid for stock reacquired and currently held in treasury st

Nata [24]

Answer:

the amount paid for stock reacquired and currently held in treasury

Explanation:

Treasury stock is an equity account and it is equal to:

total shares issued - total shares outstanding

Treasury stock increases when a corporation repurchases outstanding stock for the purpose of reselling them later or retiring them. This usually happens when the corporation has more cash than needed or the price of the stock is too low.

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4 years ago

Kier Company issued $700,000 in bonds on January 1, Year 1. The bonds were issued at face value and carried a 4-year term to mat

mezya [45]

Answer: Interest expense = $45500

Cash outflow = $45500

Explanation:

Based on the information that were given in the question, the amounts of interest expense and cash flows from operating activities, that will be reported in the financial statements for the year ending December 31, Year 1 will be calculated thus:

Interest expense = $700,000 × 6.50%

= $700,000 × 0.065

= $45500

The interest expense of $45500 will be reported on December 31, Year 1 in the income statement and will also be reported in the cash outflow as well. Therefore,

Interest expense = $45500

Cash outflow = $45500

5 0

3 years ago

An employee receives an hourly wage rate of $15, with time and a half for all hours worked in excess of 40 during the first week

Volgvan

Answer:

The net amount paid to the employee is US$ 553.14

Explanation:

Let's calculate the net amount paid to this employee:

1. Total hours worked = 48

Hourly wage for the first 40 hours = US$ 15

Hourly wage for hours over 40 hours = US$ 22.50 ( time and a half for all hours worked in excess of 40)

Total wage = 40* 15 + 8 * 22.50

Total wage = 600 + 180 = 780

This employee earned US$ 780 before taxes and discounts

2. Taxes and withheld are:

Federal income tax withheld= US$ 120

Social security tax rate= 6%

6% * 780 = 780 * 0.06 = US$ 46.80

Medicare tax rate= 1.5%

1.5% * 780 = 780 * 0.015 = US$ 11.70

State unemployment tax= 5.4% on the first $7,000

5.4% * 780 = 780 * 0.054 = US$ 42.12

Federal unemployment tax = 0.8% on the first $7,000

0.8% * 780 = 780 * 0.008 = US$ 6.24

Total taxes and withheld = 120 + 46.80+ 11.70+ 42.12 + 6.24

Total taxes and withheld = US$ 226.86

3. Net amount paid to this employee:

Net paid = Total earnings - taxes and withheld

Net paid = 780 - 226.86

Net paid = US$ 553.14

3 0

4 years ago

Which of the following is not an example of a SMART long-term education or

valkas [14]

Answer:

The last one

Explanation:

A SMART goal always start with 'I will', this one starts with 'I want'

5 0

3 years ago