Answer:
The value of market shares is directly proportionate to the amount of money spent on advertising
Explanation:
Advertising is part and parcel of promotion, which is targeted at encouraging customers to buy one's product by taking them through the AIDA sequence of promotion.
AIDA is an acronym for Awareness,Interest,Desire and Action, where creating awareness by bringing the products to the attention of the customers through advertising results in interest and desire being aroused and eventually leading to action of buying the product which ultimately leads to repeat buying and increase in market share overall.
Answer:
a. multinational
Explanation:
Analyzing the options given:
Multinational: A company that has a presence in more than one country and have a central management but tries to adapt its offering to the local market.
International: Refers to importers and exporters which don't have investments out of their home market.
Global: Companies that have a presence in many markets and they establish a single strategy to market the products in all the countries.
Transnational: Companies that are present in different markets that have a structure that is decentralized with bases and management in different place where it operates.
According to this, the structure that requires a higher level of standardization for global efficiency, and yet it must maintain local responsiveness is a multinational company because these organizations have a main office but they also adapt to each market.
Answer:
A. 300
Explanation:
The computation of the economic order quantity is shown below:
=
where,
Annual demand = 600 bottles × 50 weeks = 30,000 bottles
Carrying cost per bottle = $50 × 40% = $20
And, the ordering cost per order is $30
Now put these values to the above formula
So, the value would equal to
=
= 300 bottles
Hence, option A is correct