Answer:
c. 2.42 years
Explanation:
The computation of the payback period is shown below:
<u>Year Cash flow Cumulative cash flow</u>
0 -$475 -$475
1 $150 -$325
2 $200 -$125
3 $300 $175
Now the payback period is
= 2 years + $125 ÷ $300
= 2.42 years
This positioning reflects Pepsi’s careful targeting and marketing mix implementation
Explanation:
However, if you characterize your target market carefully and narrowly, your efforts will work more successfully.
Implementation of Marketing Marketing and action planning blend. There are links between the action plans and marketing mix. That is to say, the risk assessments contain a detailed description of the marketing plan, as well as its objectives and targets , mixed marketing activities, processes and measures of program assessment, budgetary factors and scheduling considerations, and quantitative evaluations.
Answer:
The correct option is (A)
Explanation:
Social media campaign for the most part, relies upon the marketing goals and objectives of an organisation. The manager has applied objective and task budgeting technique to allocate resources towards marketing campaigns to achieve specific objectives. It is a better option to allocate resources rather than to wait and spend arbitrary money.
Answer:
The correct answer would be, Greg's next step is to roll out his Tactical Goals to his staff.
Explanation:
Greg is the division manager for Tasty Foods. His management set a goal of increasing market share and decreasing the corporate cost over the period of next three years. To cope up with this goal, Greg has to work on this from now onward. So he decides how his division can contribute to the fulfillment of these management goals. He looking into his resources and planned two possible options. One is to partnering with another company and the other is to hire a procurement manager to negotiate lower prices from vendors. Now as he has formulated these goals, which are tactical in nature, the next step is to roll out these tactical goals to hi staff. Tactical goals are the goals that are set quickly in response to the conditions or situations as they occur in the real world.
