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Lostsunrise [7]
3 years ago
5

Apple is known for its innovation. It conducts in-depth marketing research to determine what customers want. Its electronic devi

ces are constantly upgraded so customers can purchase the newest models. The company creates buzz around its product offerings by discussing the product months before it is launched. This anticipation builds up until the product is launched, resulting in wide-scale sales that often result in stores selling out of the newest product.
Refer to Scenario 1.3. Apple's emphasis on marketing research is used to enhance the ___________ variable of the marketing mix, while its skills at creating buzz for its newest product offering months before its release is an example of the ___________variable.
Business
1 answer:
Ainat [17]3 years ago
5 0

Answer:

The answers are:

  • Product variable
  • Promotion variable

Explanation:

The marketing mix consists of 4 variables (4 Ps)

  1. Product
  2. Price
  3. Place
  4. Promotion

The product variable refers to the actual product or service being sold. In Apple´s case it refers to the products´ technical specifications (iOS, memory, speed, screen size, cameras, etc.).

The promotion variable refers to all the activities a company carries out to inform and persuade their potential customers about the benefits of buying a certain product. In Apple´s case they build up high expectations around their product launches.

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Beech Soda, Inc. uses a perpetual inventory system. The company's beginning inventory of a particular product and its purchases
bagirrra123 [75]

Answer:

the cost of goods sold to be recorded at January 14 is: $230 .

Explanation:

LIFO (Last in First out) method, assumes that the last goods purchased are the <em>first ones</em> to be issued to the final customer.

This means that valuation of inventory will begin using the value of the <em>earliest</em> goods purchased.

The Cost of goods sold is calculated as follows :

Cost of goods sold : 9 units × $14 = $126

                                  13 units × $8 = $104

                                  Total              = $230

8 0
4 years ago
Read 2 more answers
On January​ 2, 2019, Kaiman Corporation acquired equipment for $ 700,000. The estimated life of the equipment is 5 years or 50,0
Aneli [31]

Answer:

Accumulated depreciation= $276,000

Explanation:

Giving the following information:

On January​ 2, 2019, Kaiman Corporation acquired equipment for $ 700,000. The estimated life of the equipment is 5 years. The estimated residual value is $ 10,000.

Depreciable value= 700,000 - 10,000= 690,000

Straight-line depreciation= 690,000/5= $138,000

Accumulated depreciation= 138,000*2= $276,000

5 0
3 years ago
Early in 2022, Stevenson Incorporated switched to a JIT (just-in-time) inventory system. Financial information for the two most
gregori [183]

Answer:

3.8 times

Explanation:

Inventory turnover indicates how many times a company sells and replaces its stock of goods during a particular period. The formula for inventory turnover ratio is the cost of goods sold divided by the average inventory for the same period.

$ 320,000 / 63,000 = 5.1 times in 2022

$283,500 / 32,000 = 8.9 times in 2023

Therefore inventory turnover increase as a result of the switch to the JIT system by 8.9 times - 5.1 times = 3.8 times

5 0
3 years ago
Disability income insurance will provide income to a disabled or ill person ___________.
vlada-n [284]
Disability income insurance will provide income to a disabled or ill person with a waiting period before income is received. Commonly, when a person applies for disability income insurance and is taking out money from the government for disability there is a period of waiting. During this period they review all information given and decides whether or not the person applying actually qualifies for the funds they are wanting to receive. Most states have a set time frame they have to wait and also a set time frame of how long people can receive funds for. 
3 0
3 years ago
When recording inflow and outflow of cash flow statements it is important to
Nastasia [14]

Answer: Cash inflows include the transfer of funds to a company from another party as a result of core operations, investments or financing. Such cash inflows include payments to the company by customers and banks and the contribution of equity by investors who purchase the company’s stock or partial ownership in a company.

Cash outflows include the transfer of funds by a company to another party. Such cash outflows include payments to business partners including employees, suppliers or creditors. Cash outflows also occur when long-term assets are acquired, investments are purchased, or settlements and expenses are paid.

7 0
3 years ago
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