Answer:
The main difficulties are given as below:-
Explanation:
Inadequate training:- Most of the researchers or the individuals who are involved in research do not have adequate training which is important to perform the research. Most of the researchers just perform whatever they want to do rather than understanding the different steps involved in conducting the research.
Lack of trust:- Most of the business organization do not provide the required data to the researches as they have the apprehension of misuse of the data by these researchers.
Repeated researchers:- Due to the lack of a centralized database, a lot of researchers are performed on the same topic.
Inadequate interaction:- There is not sufficient interaction between the organization and researchers and thus the need identification is always in a question.
Inadequate code of conduct:- Developing countries do not have a well-established code of conduct for performing the researchers.
In order to avoid above stated issue, first of all, it is important to provide in-depth training to all the researchers about the research methodology and the different types of researches. The organizations and the researchers must create a strong bonding and association so that they can trust each other and understand the requirement of each other.
The ethical standards used in both the marketing and researchers are almost the same as the main objective of both the activities is to gain more information about the respondent or about a certain situation. Thus the standards and morals which have to be adopted remain on average same. In both cases, the first priority is always to maintain confidentiality and not to harm the interest of others directly or indirectly.
Answer: Out group Favoritism
Explanation: Generally, it is normal for people to tend to categorize themselves and other people into sets. when individuals categorize other people as being part of their group , such individuals consider themselves as grouping of others , and other people not in their circle as out group. this tends to make such individual see the other group much more than their group and to sometimes negatively classify the out group which he or she does not belong to as opposed to the in group they belong to.
Out group favoritism explains that under certain conditions, people will prefer and have affinity for one's out-group over the in-group, which can be seen in one's expression in the evaluation of the outgroup and in terms of allocation of resources.
Here, eight-year-old Jennifer, an African American, who describes the white, wealthier girls in her school as "pretty," "smart," and "nice," whereas she describes the black, poorer girls as "bossy," "average," and "chubby." is expressing Out group favoritism
I believe the answer is: Utilitarian organization
Utilitarian organization refers to the type of organization that gather its members by offering them certain type of financial benefit, and lesser rate of emotional attachment to the group's goal. This type of organization is what we commonly see in most corporations today,
The rating error that Colby succumb to is the halo effect.
The halo effect is being defined as a type of cognitive bias in which the
person’s overall impression are likely to be responsible of influencing the
person’s character such as his or her feelings and the way the person think.