Ben's latest journey will take him from Tokyo to San Francisco, and is set to last for five months. That's 5,500 miles worth of swimming, the first-ever attempt by someone to cross the Pacific in this way. Ben will be swimming eight hours<span> a day at the average speed of two to two and a half knots per hour</span>
Mass media is a significant force in modern culture, particularly in America. Sociologists refer to this as a mediated culture where media reflects and creates the culture. Communities and individuals are bombarded constantly with messages from a multitude of sources including TV, billboards, and magazines, to name a few. .”
