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ankoles [38]
3 years ago
15

Hertz Car Rental has a customer loyalty program called Gold Plus Rewards that rewards members with one point per dollar spent on

qualifying rentals. Free weekend rentals can be earned for as few as 500 points. By having a customer loyalty program, Hertz is using __________ marketing.
Business
1 answer:
Lerok [7]3 years ago
7 0

Answer:

Relationship

Explanation:

Relationship marketing refers to the marketing in which the company could maintain the loyalty with the customer and predict that the long term relationship could be maintained.

It could be in terms of price, discounts, redeem points, quality, services, after-sales services, etc

Since in the question it is mentioned that the 500 points could be earned so this represents a relationship marketing

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Without a strong and efficient marketing channel system, merchandise isn't available when customers want it. True False
Andrews [41]

Answer:

TRUE

Explanation:

Network representatives add value for suppliers and clients alike. They balance the difference between buyers and sellers in terms of time, location, and ownership.

  • Channel representatives collect demand and supply information to make the services available on the marketplace.

At a market level, product placement relates to the wide range of products available on the market and presentation of those items in such a manner as to generate curiosity and entice investors to make a buy.

8 0
3 years ago
Goods that are normally consumed together, like peanut butter and jelly, are what kind of goods?select one of the options below
BigorU [14]
<span>The answer is a. complementary </span>
5 0
3 years ago
Some researchers and analysts have noticed a trend in which firms that increase their dividends see an increase in their stock p
alina1380 [7]

Answer:

The theory which explains the phenomenon described in the question is referred to as "Dividend Signaling".

Explanation:

When a company announces that is will be paying dividends, stock market players percieve this as an indication of :

  1. Strenght
  2. Performance and
  3. Profitability.

Hence investors will find it more attractive to purchase such a stock.

Cheers!

7 0
3 years ago
A major reason why it is difficult to lower the barriers to free trade is A. the loss of jobs without any gain of jobs from free
Thepotemich [5.8K]

Answer:

B) the uneven distribution of gains and losses from free trade.

Explanation:

One of the most important reasons why governments impose trade barriers is to protect domestic jobs (and domestic industries). We are part of a society (country), and society's most important component is people, not money. Generally the economic gains of free trade are larger than the economic losses, but the economic losses hurt the most.

Imagine if no trade barriers actually existed, how many millions of jobs would be lost in the US. Trade barriers are nothing new, the current president didn't invent them. He just incinerated them.

How does a leader tell the people that 10 or 20 million must lose their jobs and probably will not be able to find any similar jobs in the future just because the rest of society will benefit from cheaper products. The lives of 20 million households (50-80 million people) would be destroyed, while 280 million people would benefit.

The amount of harm done to the people that lose their jobs is much greater than any individual benefit.

6 0
3 years ago
The college student loan burden is second only to mortgages in consumer debt in the United States. The government estimates that
Reika [66]

Answer:

Explanation:

The college student loan burden is second only to mortgages in consumer debt In the United States. The government estimates that some 41 million students together owe more than $1.2 trillion. In North Carolina, what is the relationship between student loan debt and the tuition/fees that the students pay? After obtaining data for 14 four-year universities in the State University System of North Carolina (data for Elizabeth City State University and Winston Salem State University were not available), suppose we assume a simple linear modelyi= β0+ β1xi+ εito describe this relationship, where xi is the academic year tuition/fees at school In i

and yi is the average student loan debt of graduates of school i, i = 1, ..., 14. Shown below are summary statistics for the 14 schools.

NB: please check the attached document for complete work.

4 0
3 years ago
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