Question

Goodie, goodie, gumdrops (gggs) is a retail business appealing to pre-teen girls. it carries specialty clothing, accessories, and even food items all manufactured specifically for its stores. gggs has been very successful in the u.s. and it plans to expand into selected international markets. the ____ entry mode would probably be most appropriate for gggs.

Answer 1

The answer is "franchising entry".

A franchise is a well known path for somebody to claim a business without the dangers of starting one from the beginning. A franchisee who licenses a trademark is then given the privilege to utilize the brand regarding their own particular business activity; sports establishments are this sort of business. However, the most well-known franchise is the business organize, and that is the sort the vast majority know.