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ratelena [41]
3 years ago
15

Marketing research conducted by a consumer products producer reveals that some consumers buy toothpaste to whiten their​ teeth,

while others buy it because it freshens their​ breath, makes their teeth less sensitive to heat​ and/or cold, or even because it has a certain flavor. If the company decided to segment the market based upon this​ data, it would be using​ _______ segmentation.
Business
1 answer:
DanielleElmas [232]3 years ago
6 0

Answer:

The correct answer here is behavioral segmentation.

Explanation:

Behavioral segmentation is process which is often used by organizations to divide the total market in small homogeneous groups , on the basis of consumer's buying behavior. In this type of segmentation , an organization would look at various variables such as consumer's buying patterns , consumer satisfaction and loyalty etc.

You might be interested in
A false statement of material fact regarding ownership of business property that results in a loss of sales is referred to as __
fomenos

Answer:

D. Slander of title.

Explanation:

Slander of title occurs when someone publishes an untrue and disparaging statement about another person’s real property -- meaning a home, building, or parcel of land -- and the statement could have a negative impact on the property's value.

6 0
3 years ago
Based on the following information, what would be recorded as purchases discount if the invoice is paid within the discount peri
lisabon 2012 [21]

Answer:

$30

Explanation:

2/10 net 30 means the supplier extends 30 days credit to the purchaser. If the payment is made between 10 days and 30 days, no discount is allowed.

However if the payment is made within 10 days, 2% of net purchase price would be allowed as a discount by the supplier.

Now, Net Purchases = Total invoice price - freight - purchases returns

Net Purchases =  $2150 - $150 - $ 500

Net Purchases= $1500

Rate of discount = 2%

Purchases discount = 2% of 1500= $30 will be allowed if the payment is made within the discount period.

5 0
3 years ago
Cynthia, a sole proprietor, was engaged in a service business and reported her income on the cash basis. On February 1, 2013, sh
Sunny_sXe [5.5K]

Answer:

<h3>Cynthia and Dove Corporation</h3>

Any profits generated by Dove Corporation will be taxed to the corporation and also taxed to Cynthia as a shareholder whenever Dove distributes the profits as dividends. Taxing Dove and Cynthia creates a double taxation burden for both Dove and Cynthia. Dove Corporation does not get a tax deduction when it distributes dividends to Cynthia.  Furthermore, Cynthia cannot deduct any corporation loss when incurred.  These are unlike when the business was only a sole proprietorship.

Explanation:

a) Data and Calculations:

Dove Corporation

Balance Sheet

February 1, 2013

Assets

                                                    Basis to Dove     Fair Market Value

Cash                                                 $ 80,000              $ 80,000

Accounts receivable                         0                           240,000

Equipment (cost $180,000;              120,000               320,000

depreciation previously claimed $60,000)

Building (straight-line depreciation) 160,000              400,000

Land                                                    40,000               160,000

Total                                               $400,000          $1,200,000

Liabilities and Stockholders' Equity

Liabilities:

Accounts payable—trade            $ 120,000

Notes payable—bank                    360,000

Stockholders' equity:

Common stock                              720,000

Total                                          $1,200,000

4 0
3 years ago
Under the temporal method, income statement items that relate to newly recognized assets and liabilities generally are remeasure
ad-work [718]

Answer: historical exchange rate

Explanation:

The temporal method is also referred to as the historical method. Under this method, the currency of a foreign subsidiary is being converted into the currency of the parent company.

It should be noted that under the temporal method, the income statement items which relate to newly recognized assets and liabilities generally are remeasured using the historical exchange rate.

6 0
3 years ago
We are evaluating a project that costs $744,000, has a six-year life, and has no salvage value. Assume that depreciation is stra
yawa3891 [41]

Answer: $15,400

Explanation:

BEP = Fixed cost - depreciation/ sales - variable cost

BEP = 740,000 - (744,000/6)/($60 -$20)

BEP= $740,000-$124,000/$40

BEP = $616,000/$40

BEP =$15,400

8 0
3 years ago
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