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Romashka-Z-Leto [24]
3 years ago
12

Bossa Nova founder and CEO Alton Johnson was fascinated with the fruits of Brazil, a fascination that led him to develop juices

with these new fruit flavors for the American market. Johnson's interest in Brazilian fruits is an example of ________(A) idea screening(B) idea generation(C) concept testing(D) product development(E) product manufacturing
Business
1 answer:
tamaranim1 [39]3 years ago
8 0

Answer:

(B) idea generation

Explanation:

  • As nova founder and the CEO of the Alton Johnson was fascinated by the fruits of the brazil he got an idea to open a new fruit flavor in the American market and as the new fruit flavors of the Brazilian juices was technically his own its lead t the creating and development and the communication of the abstract and visual ideas. And thereby binding the concept to the reality.
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SHIFT OUT BY MORE THAN $40 IF THE MPE IS BETWEEN 0 AND 1

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