Look-alike Tasteeos sell for less price than the market-leading Cheerios brand. Cereal manufacturer has employed a cloner marketing strategy.
Cloner marketing strategy refers to creating a product by copying features of an already existing brand product. A manufacturer might copy the same features of distribution, production, labeling, ingredients, advertisement, and looks but the quality will differ from the leading brand.
Cloner is a parasitic marketing strategy that thrives on the investment of the major brand that another firm is copying to sell its products. To escape the copyright issue, these cloner firms make sure the name of the product is slightly different from that of the major brand.
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Answer:
The correct answer is a) investments in new facilities.
Explanation:
Business investment is the main way to obtain benefits in the short, long or medium term. For this, it is necessary to invest a certain capital in business or activities that allow the investor to increase it over time.
In the case of financial investment, capital is used to acquire securities, securities and other financial documents through which to obtain a benefit through the interest earned on them.
Answer:
The correct answer is D
Explanation:
Disparate treatment is the treatment which differing conduct or performed toward the individuals, where the differences are grounded on the individual age, colour, national origin, race, disability or religion status.
This treatment would be legal if the discrimination would be BFOQ (termed as bona fide occupational qualification), the courts must have held that in few situations that the factor like sex or religion might be BFOQ, which is important qualification for performing a job.
Answer and Explanation:
There is no contract between Time's and Joshua, because it is not legally binding to each other and it has not been signed by either party. So not a single party is liable for the contract as the contract is unsigned and non-liable
Time has used it as a promotional means only for promoting magazine subscriptions.
Therefore, a case can not be built on letter-based basis.