Answer:
The correct answer is b) market segments.
Explanation:
A market segment is a group of consumers, it is mostly homogeneous either by certain characteristics or by their needs, which are identified as a market that presents similar desires or buying habits and that would potentially respond similar to the strategy developed by the marketing mix.
Through market segmentation you will be able to identify the segment to be served and establish the strategy to achieve it. At the time of segmenting the market you can do so by responding to the strategy you wish to apply:
- Differentiated: taking into account that the segment to be attended is heterogeneous and the product or service to be offered is built to meet the particular needs of each client.
- Undifferentiated: based on the needs that the group commonly responds. Here the product or service satisfies each client corresponding to the indicated segment in the same way.
- Concentrated: it is the most specialized strategy of the three. The idea here is to concentrate efforts in the segment where a strong comparative advantage is achieved.
Answer:
Peridot should report net cash outflows from investing activities of: $46 million
Explanation:
Peridot Corporation
Statement of cash flows (extract)
$ in millions
Purchase of machinery ($36)
Proceeds from sale of land 70
Cash paid to acquire office equipment (80)
Net cash flows from investing activities ($46)
Note that reacquired common stock belongs to financing activities section of the cash flows, while gain from sale of land and investment revenue belong to operating activities section of the cash flows
Answer:
Unsought product
Explanation:
Unsought product or the goods are those products or goods which the consumer does not know regarding or does not usually think of buying or purchasing, and the purchase of which happen due to the fear of danger or danger and lack of desire.
So, when the insurance companies who expand a lot of marketing efforts in offerings, primarily for the fact that the insurance is an unsought product which the consumer don't think much.
Answer:
B. $600
Explanation:
The average cost method assigns a cost to inventory items based on the total cost of goods purchased (or produced) in a period divided by the total number of items purchased (or produced). Weighted Average Unit Cost is calculated by following formula:
Weighted Average Unit Cost = Total Cost of Inventory
/Total Units in Inventory
Total value purchased in July = $1,400+$220 = $1,620
Weighted Average Unit Cost = ($380+$1,620)/100 = $20
Ending inventory = 30 x $20 = $600
Noted: The company did not have date of selling merchandise. In the situation, assuming that the company uses periodic inventory system.
