Across mass marketing, niche marketing, and one-to-one marketing, the underlying method of dealing with heterogeneity is the same: focus on smaller group such that the needs of each group are similar until the focus reaches individual customer.
<h3>What is the mass marketing?</h3>
Mass marketing is used to refer to the type of marketing that is done on a large scale. In this type of marketing, the producers would have to ignore the segments that may exist in the market.
Hence they would have to market the product to the entire market so that it gets to a larger audience hence it may bring about a greater market for the producer.
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After several United Airlines flights were canceled because of bad weather, reservation clerks had to scramble to get passengers rerouted to their destinations on other flights and/or airlines. This is primarily an example of adaptive task performance. This is further explained below.
<h3>What is adaptive
task performance.?</h3>
Generally, The capacity of a person to adjust to quickly changing work settings is what is meant by "adaptive performance." Problems can be solved imaginatively, ambiguity can be managed, new tasks can be learned, adaptation in interpersonal relationships can be shown, and emergencies can be handled. These are all aspects of adaptive performance.
In conclusion, Because of the inclement weather, numerous flights operated by United Airlines had to be canceled, and reservation clerks had to work quickly to rebook customers on other flights and/or airlines so that they could reach their final destinations. First and foremost, this is an illustration of adaptable task performance.
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Answer:
$62,100
Explanation:
Given that,
Sales price per unit = $ 40
Variable costs per unit:
Manufacturing = $ 23
Marketing and administrative = $ 8
Total fixed costs:
Manufacturing = $ 76,000
Marketing and administrative = $24,000
Total incremental costs:
= Variable manufacturing + Variable marketing and administrative
= (6,900 × $23) + (6,900 × $8)
= $158,700 + $55,200
= $213,900
Incremental income:
= Incremental revenue - Total incremental costs
= (6,900 × $40) - $213,900
= $276,000 - $213,900
= $62,100
Therefore, the operating income increases by $62,100.
Answer: Decrease, Increase, Price flexibility.
Explanation: According to classical economics, a decrease in aggregate demand causes the price level to DECREASE in the long run. On the other hand, an increase in aggregate demand causes the price level to INCREASE in the long run. These changes occur because of PRICE FLEXIBILITY.
In a flexible market the forces of demand and supply determines the prices of commodities in the market.
As the demand Falls the prices also fall as the demand rises the prices of commodities also rises.
Answer:
False
Explanation:
Contribution margin per unit = Sales - variable cost
Contribution margin per unit (Model A) = $432 - $404
Contribution margin per unit (Model A) = $28 per unit
Contribution margin per unit (Model B) = $410 - $304
Contribution margin per unit (Model B) = $106 per unit
False, Contribution margin per unit (Model B) is higher so, motivated to push sales of Model A will be false.
Break-even in units = Fixed cost / Contribution margin per unit
Break-even in units (Model A) = Fixed cost / $28
Break-even in units (Model B) = Fixed cost / $106
