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Anestetic [448]
3 years ago
9

The Chief Marketing Officer of the Kimberly-Clark Company will be using a percentage of sales method to set the advertising budg

et for the year. Historically, the company uses 7% of sales for promoting their brand of toilet paper each year. Based on market data, the company estimates to achieve $2.8 million dollars in sales this coming year. What will their budget be for promoting the brand?
Business
1 answer:
Shtirlitz [24]3 years ago
7 0

Answer:

The budget for promoting the brand

= 7% x $2.8 million

= $0.196 million

Explanation:

Since the budget for promoting the brand is estimated at 7% of sales, thus, the budget for promoting the brand is 7% x $2.8 million.

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Nabisco used a free-standing rack in the shape of a bus to promote its Ritz and other cracker products. The goal of the sales pr
blagie [28]

Answer:

point-of-purchase display              

Explanation:

Point-of-purchase display: The term "point-of-purchase display" is also denoted as "POP display" is described as one of the different marketing materials or advertising that is being placed next to any merchandise that it has been promoting. However, these items are being generally located or present in any checkout area or some other location whereby that specific purchase decision is being made.

In the question above, the given type of sales promotion is referred to as a point-of-purchase display.

8 0
3 years ago
Suppose the dollar appreciates relative to foreign currencies. If U.S. firms have domestic content below 100%, the harm to domes
inn [45]

Answer:

The correct answer is: If U.S. firms have domestic content below 100%, the harm to domestic firms is less than the harm if U.S. producers had domestic content of 100%.

Explanation:

This strength of the dollar, which is reflected in exchange rates, has negative and positive implications at the same time for any economy.

What benefits one sector damages the purchasing power of another.

If it is good for those who receive remittances, it is bad for those who want to travel or do business abroad.

Businesses and governments also have to deal with a phenomenon that affects all aspects of the economy.

Importing oil or gas, repaying debt or contracting services abroad can cost more or less depending on exchange rates.

In general terms, that a currency depreciates against the dollar if it has a very intensive international trade with the United States, as is the case in Mexico, causes its economy to be more competitive and drives growth.

This is because American consumers can compare cheaper products made in Mexico.

So in terms of growth, this is a positive effect of the depreciation of a currency and the strength of the dollar.

The increases in interest rates made by the Federal Reserve, the body in charge of dictating the course of monetary policy in the United States, have led to a progressive general strengthening of the dollar against all currencies.

When the US central bank cuts interest rates, it encourages banks to lend more and put more money in the hands of citizens and businesses. And the opposite happens when, as now, the rates rise. Banks lend less and the dollar appreciates.

5 0
3 years ago
Suppose the chester company begins to compete through good designs, high awareness and easy accessibility for their existing pro
masya89 [10]

The Chester company is likely implementing a strategy called the niche differentiation. This is the process in which helps a specific organization or company to coexist by having to use their environment in a different way in when they are to compete.

6 0
3 years ago
On December 1, Miser Corporation exchanged 2,000 shares of its $25 par value common stock held in treasury for a parcel of land
Allushta [10]

Answer:

Capitalized value = $188000

Explanation:

Land should be capitalized by fair market value of share exchanged less any recovery of scrap as land will be developed for future plant.

Fair value of shares = $50*4000 = $200000

Less: value of scrap = $12000

Capitalized value = $188000

8 0
3 years ago
An approach to the SDLC that plans the project in advance and then progresses according to the plan is called what
makvit [3.9K]

Answer:

source-

One of the most common predictive models is the waterfall model. It assumes various phases in the SDLC that can occur sequentially, which implies that one phase leads into the next phase. In simple words, in waterfall model, all the phases take place one at a time and do not overlap one another.

in your own words-  

One of the foremost common prognostic models is that the falls model. It assumes varied phases within the SDLC which will occur consecutive, which suggests that one section leads into following section. In straightforward words, in falls model, all the phases occur one at a time and don't overlap each other.

Explanation:

source is where i got the imformation and the in your own words is it fully rewritten, sorry its a bit lengthy and hope this helps have a god day/night/noon! :)

7 0
2 years ago
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