All categories

3 years ago

After the planning and implementation phases of strategic marketing process is a phase known as

1 answer:

8 0

The process that follows after the planning and implementation phase is evaluation or control phase in strategic marketing process.

Explanation:

Every plan once after it is implemented, needs a final inspection. This phase does just that.

Once you are done with all your planning and implementation, your marketing team, especially the Manager needs to evaluate your plans and goals.
This process is also widely known as the checking phase. The Manager of the team looks out for the lags and fluctuations in your plans.
There are a few ways by which you can evaluate the efficacy of your goals, you can either move strategically or tactically. You could also have small breakthroughs on your way which helps with the motivation.

You might be interested in

Erie Company manufactures a mobile fitness device called the Jogging Mate. The company uses standards to control its costs. The

Tom [10]

a. Standard labor-hours is 7920 hours.

b. Standard labor cost allowed is $42,768.

c. The labor spending variance is $1588(U).

d. The labor rate variance is $1706 and the labor efficiency variance $3294(U).

e. The variable overhead rate is $5971(U) and efficiency variances for the month $5580(U).

<u>Explanation:</u>

a)Standars hours(SH) allowed to make 19800 jogging mates

=SH per unit $\times$ 19800

=(24/60)*19800

=7920 hours

24/60 has been taken to convert minutes into hours.

b)Standard Labor Cost (SC) of 19800 jogging mates

$=19800 \times SC per unit=19800 \times $2.16\\=$42,768$

=$42,768

c)Labour Spending Variance

$=Standard Cost - Actual Cost(AC)=$42,768 - $44,356=$1588(U)$

=$1588(U)

d)Labor Rate Variance

$=(SR per hour-AR per hour)\timesAH=(5.4-5.2)*8530=$1706(F)$

=$1706

Actual Hours(AH) * Actual Rate per hour(AR)= Actual Cost(AC)

$8530 \times AR = $44,356$

$AR = \frac{44356}{8530}\\ \\AR = 5.2$

Labor Efficiency Variance

$=(SH-AH) \times SR\\=(7920-8530)*$5.4=$3294(U)$

=$3294(U)

e) Variable overhead rate variance = Actual hours worked (Standard overhead rate - Actual overhead rate)

= 8530 (4.5 - 5.20)

= $5971(U)

Actual overhead rate = $44,356 / 8530 = 5.20

Variable overhead efficiency variance = Standard overhead rate (Standard hours - Actual hours)

= 4.50 (7290 - 8530)

= $5580(U).

8 0

3 years ago

A ________ identifies that a firm has legally registered its brand name or trade name so the firm has its exclusive use

Nezavi [6.7K]

Answer:

Explanation:

Copyrights are considered intellectual property. Copyright law protects the intellectual work of an author or corporation (e.g. songs, trademarks, movies, books, etc.). The owner of the copyright has the right to decide if it allows third parties to use their protected material either for money or freely. So anyone that wishes to copy or use copyrighted material must be authorized by the owner.

5 0

3 years ago

Because services are inseparable, they cannot be tried before they are purchased. To counteract this, a service firm might:

Marina CMI [18]

Answer:

A, Offer a guarantee for the customer's complete satisfaction.

Explanation:

SInce services are inseperable beacuse there cannot be trials unlike in some goods, the only way to keep a customer's mind at rest over the service he or she is getting to give a guarantee as to the quality of the service such that the customer is satisfied and can purchase the service.

For example, giving a customer a time frame for the durability of a service and also a consideration for re-service before the set or supposed time is a way of giving customer guarantee about a service he or she is purchasing

Cheers.

3 0

3 years ago

Suppose that demand for a product is Q = 1200 − 4P and supply is Q = −240 + 2P. Furthermore, suppose that the marginal external

eimsori [14]

Answer: 16 units more than social optimum.

DWL = dead weight loss = (1/2)*(Q* - Q°) 12 =96

Explanation:

Q=1200 - 4P and Q=-240 + 2P

In a free market quantity demand =quantity supplied

1200 -4P = -240 +2P

P =240

Sub P

Q* = 240

Socially optimal quantity is

Marginal social benefit (MSC)= marginal social cost(MSC), including external damage =MEC

MPC= marginal private cost =inverse of supply function

MPC = (1/2)*Q + 120

MEC=12

MSC =(MPC +MEC) = (1/2)Q +120 +12

MSC= MPB where MPB is marginal private benefit = inverse of demand functn

MPB = 300 -(1/4)Q

(1/2)Q + 132 =300 - (1/4)Q

Q° = 224

Difference btw Q* & Q° = 16 units more than social optimum.

DWL = dead weight loss = (1/2)*(Q* - Q°) 12 =96

4 0

3 years ago

When she finishes entering her transactions, adrienne realizes that her balance is incorrect. assuming that adriennes beginning

vagabundo [1.1K]

I think it's "Adrienne did not enter her ATM withdrawal correctly". That's my best guess

5 0

3 years ago

Read 2 more answers