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faust18 [17]
3 years ago
7

Chun Hei is carrying out a marketing research study. Even after seeking all reasonable available secondary data sources, she has

not been able to adequately answer the research questions. In such a situation, Chun Hei must collect ________ data. Multiple Choice cohort syndicated derived primary referential
Business
1 answer:
stepan [7]3 years ago
5 0

Answer:

Primary data

Explanation:

Since the available secondary data are not sufficient for the marketing research study, Chun Hei must collect primary data.

Primary data unlike secondary data are data that were not in existence beforehand. Such a data can not be found in any journals, books, websites or data sites. To get primary data a researcher has to go into the field and they can collect these data through questionnaires, surveys or interviews. Chun Hei will get the information she needs from first hand sources.

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Small business owners usually invest little money into new marketing strategies because
aleksandrvk [35]

The answer is:  many small business owners invest money into other areas of the business.

Small business usually still struggle in paying all the necessary expense for daily operation. So they cannot afford the marketing strategy that require a lot of capital (such as  magazine, billboards, television, etc.).  Business start to put more into marketing strategies when it inteded to be a player in a large market.

6 0
2 years ago
Read 2 more answers
Harmony Company sells handminusknit scarves. Each scarf sells for $ 45. The company pays $ 70 to rent vending space for one day.
choli [55]

Answer:

2.12, rounded up to 3

Explanation:

To solve the equation, we first need to set up an equation.

Let x represent the number of scarves. We want one side of the equation to be the amount earned and the other to be the cost

45x is how much they earn since each scarf is $45

70+12x is how much they cost for rent and production

45x=70+12x

Subtract 12x from both sides

33x=70

Divide both sides by 33

x=2.12

It says we should round up so 3 scarves to break even

5 0
3 years ago
Fall Co. paid $500 in freight-out charges to ship $25,000 of inventory on consignment to Rodgers Co. Rodgers printed and mailed
Aloiza [94]

Answer:

$5100

Explanation:

The cost of the inventory in $25000 and the cost of shipping it to the consignee, $500.

The cost of marketing brochures an comissions are recognized as expense and do not affect inventory.  If 80% of the inventory was sold, 20% remains, which will have a carrying value of $25,500 X 20% = $5100

6 0
3 years ago
When determining its marketing mix for a new product, a company decides to price the item in the discount category, with low-cos
Andrews [41]

The given statement " When determining its marketing mix for a new product, a company decides to price the item in the discount category, with low-cost packaging. The company would most likely choose a minimal promotions strategy with few, if any, broad communications " is TRUE.

Explanation:

The marketing mix relates to the series of measures or strategies used by a corporation to sell a commodity or product on the marketplace.

The 4Ps represent a traditional marketing blend, including price ,product ,promotion and place.

  • Define the firm's Single Sales Proposal (USP).
  • Describe the brand target audience.
  • Define in depth the element.
  • Develop a product pricing plan.
  • Recognise the market location of the product. Specify the advertising techniques you are using for the product.
5 0
3 years ago
A monopolist faces a demand curve given by: P = 220 – 3Q, where P is the price of the good and Q is the quantity demanded. The m
Montano1993 [528]

Answer:

$1350

Explanation:

To find dead weight loss we will take into consideration the price and output level of both monopoly and perfect competition.

Dead weight loss = {(P2 - P1) * (Q1-Q2)} / 2

Where, P2 and Q2 are price and quantity respectively of monopolist and P1 and Q1 are price and quantity respectively of perfect competiton.

Dead weight loss = {(130-40) * (60-30)}/2

= (90*30)/2

= $1350

8 0
2 years ago
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