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Sliva [168]
3 years ago
7

An automobile manufacturer learns about an ignition switch defect that may cause serious safety issues but rather than enact an

expensive recall of hundreds of thousands of​ vehicles, management covers it up. which approach to social responsibility would this best​ demonstrate?
Business
1 answer:
olga_2 [115]3 years ago
3 0

Obstructionist Stance.

When an obstructive company crosses the line into unethical behavior, rather than doing the right thing they will obstruct or "block" attempts to point out the bad behavior or to fix the problem.

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Fern motors is offering a rebate on cars purchased this month. this activity involves the ____ ingredient of the marketing mix.
saveliy_v [14]

Answer:

Pricing

Explanation:

4 ingredients of marketing mix are Pricing, Product, Place and Promotion(the 4Ps).

Pricing-  is for determining the value that is put on a product including rebates. Deciding the correct intrinsic value of a product puts a lot of factors into consideration like the target market, the consumer willingness to pay, whether it is sufficient enough for the company to make a profit out of it.

Product - answers the <em>what</em>; the actually good or service being offered for sale.

Place- answers the <em>where; </em>the location of product so customers can buy it.

Promotion- any activities to inform the target market that the product exist, how to use it etc. this includes advertisement, word of mouth among others.

6 0
3 years ago
The derived demand for an input will rise when it is highly productive in ______. Multiple select question. increasing the costs
Step2247 [10]

Answer:

Tt is highly productive in reducing the costs to produce a product.

 it is highly productive in producing a highly valued commodity.

Explanation:

A product has derived demand If its demand is dependent on the demand for other products.

For example, there would be no need to demand for labour if no one demands for goods.

The derived demand for a good will increase if it reduces the price of the product and if it is important in the production of a good

4 0
3 years ago
Sylvia owns a large media firm. she organizes a lunch meeting to announce a minor change in the management hierarchy to her all
kramer

Answer:

D: Company:)

Explanation:

4 0
3 years ago
If the current price of a market basket of goods is $850, the current year GDP deflator is 170, and the base year price index is
Yuki888 [10]

Answer:

$500

Explanation:

DATA

The current price of the market basket of goods = $850

Current year GDP deflator                                      = 170

In order to find the GDP in real terms, we should amend the GDP deflates formula

<u>Formula</u>: GDP deflator = \frac{NominalGDP}{RealGDP} x 100

Lets put the values and amend the formula in order to find real GDP

170 = \frac{850}{RealGDP} x 100

Real GDP = $500

3 0
3 years ago
A large grocery store would like to study how consumers respond to signage in grocery store aisles. They recruit several volunte
Brums [2.3K]

Answer:

Place more "Buy One, Get One Free" signage throughout the store to spur purchases

Explanation:

Neuromarketing is a new field of marketing which uses medical technologies such as functional Magnetic Resonance Imaging (fMRI) to study the brain’s responses to marketing stimuli. Researchers use the fMRI to measure changes in activity in parts of the brain and to learn why consumers make the decisions they do, and what part of the brain is telling them to do it.

Marketing analysts will use neuromarketing to better measure a consumer’s preference, as the verbal response given to the question “Do you like this product?” may not always be the true answer. This knowledge will help marketers create products and services designed more effectively and marketing campaigns focused more on the brain’s response.

Neuromarketing will tell the marketer what the consumer reacts to, whether it was the color of the packaging, the sound the box makes when shaken, or the idea that they will have something their co-consumers do not.

4 0
3 years ago
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