Question

?in order to receive customers' feedback on the company's latest product, the marketing managers of havtol inc., a food products company, created a software. the customers who log into the company's web site will be directed to a page where they have to answer a questionnaire. the managers can query the server at any time and collect the data required. in this scenario, havtol inc. is using a(n) _____.

Answer 1

 In this scenario, Havtol Inc. is using a web survey system. From the description of the situation, it is clear that the company is using an online system in obtaining feedback from consumers thorough a web survey. It is a system where opening a website would prompt the user to a separate page containing questions in a form a survey while the answers are being collected to a certain server where the company is managing. In this way, they can monitor how well are their products and are the responses of their consumers good or bad. They can easily check whether their methods in advertising are effective.