Question

which statement draws an accurate comparison between social media marketing and conventional marketing?

Answer 1

Social media marketing is more influential as it allows spontaneous feedback from customers than conventional marketing.

Explanation:

There are two types of approach to market products and services:

1. Social media marketing
2. Face to face marketing

While social media has a wider reach, spontaneous reactions, and cost-effective, the conventional marketing methods have the restrictive reach, require time to convert, and requires a greater investment of money and efforts.  

Only the internet and a skilled manager can setup are required to set up an automated campaign in Social media marketing. It is used to generate leads, increase traffic to website, and followers.