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luda_lava [24]
3 years ago
14

Christin, the CEO of a national IT manufacturer, was approached by Ultimate Phones, a new company that is marketing a new type o

f phone, to partner with the company on a project. The results of the partnership are uncertain because the company (Ultimate Phones) and its technology are new. Christin is uncertain what to do because she is limited by numerous constraints, such as the uncertainty and complexity of the technology, the management success of Ultimate Phones, and time (because other companies are interested in the partnership). Christin is experiencing:
A. an ethical dilemma.B. bounded rationality.C. groupthink.D. a bounded dilemma.limited scope.
Business
1 answer:
lorasvet [3.4K]3 years ago
8 0

Christin the CEO of a national IT manufacture is experiencing the   (B) bounded rationality

Explanation:

By analyzing the options given in the question we can say that

  • An ethical dilemma is said to have occurred when there is a conflict of interest between the two organization leaving one with making choices between  serving in the interest one the company or feathering one's nest.

  • Group think implies giving preference  to the decision of a group over individual's thinking

  • The concept of Bounded rationality was introduced by Herbert Simon wit  refers to the fact that making a rational decision is sometimes limited to the information at one's disposal as well as  one's mental prowess.

So the answer to the above question is  (B) bounded rationality-Christin is experiencing the dilemma of bounded rationality

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The next step after developing a market-product grid and estimating market sizes in the segmentation process is to ________ appr
joja [24]

Answer:

<u>Select</u>

Explanation:

Marketing segmentation is usually done on the basis of demographic, which is based upon age composition or the population, psychographic which is based upon personality traits and the attitudes of consumers, geographical which is based as per the location of the consumers and behavioral which is based upon buyer buying habits and trends of past purchases.

Once the products in a particular market have been assigned i.e product market grid, and market size been estimated in terms of the estimated number of consumers within a segment, the next step is to select appropriate target markets.

Target markets refer to identified consumer groups with similar tastes, preferences and buying habits.

5 0
3 years ago
A mortgage broker advertises a 30-year fixed-rate loan at a 2.00% rate. After the borrower arrives at the office and begins an a
Contact [7]

Answer:

Truth in Lending Act (TILA)

Explanation:

Mortgage brokering can be defined as a process which typically involves a mortgage broker acting as an intermediary between a financial institution (mortgage bank) offering loans and an individual that seeks to collect a loan.

This ultimately implies that, a mortgage broker acts as an intermediary (middleman) by connecting a creditor (lender) to those seeking to get a loan (borrower).

The Truth in Lending Act (TILA) also known as Consumer Credit Protection Act (CCPA) is a federal law of the United States of America that was enacted by the 89th US Congress and signed into law by President Lyndon B. Johnson on the 29th of May, 1968.

The main purpose of this federal law (Act) is to protect the consumer while using credit by mandating businesses to provide a full disclosure of the terms and conditions with respect to the credit.

According to the Truth in Lending Act (TILA), businesses are required to explain all collection fees, finance charges, late charges and interest charges up front before the time of service or application process commence.

In this scenario, a mortgage broker advertised a 30-year fixed-rate loan with an interest rate of 2.00%.

However, when the borrower arrived at the office of the mortgage broker and begins an application, the broker then went ahead to explain that the 2.00% interest rate is no longer available because his office was only able to do a limited number of them.

Thus, this broker is in violation of Truth in Lending Act (TILA).

6 0
3 years ago
Which of the following falls in the category, "place" in the marketing mix?
inna [77]

Answer: trade shows

Explanation:

In marketing mix, the place is simply referred to as the process of movement if goods and services from the producer to the prospective consumers or consumers.

The place also refers to how ones good or service is bought and the place where it is being sold. The movement could be through intermediaries like distributors, the wholesalers, retailers etc.

In the above, the place will be the trade shows.

7 0
3 years ago
The grocery industry has an annual inventory turnover of about 13 times. Organic​ Grocers, Inc., had a cost of goods sold last y
s344n2d4d5 [400]

Answer:

What was Organic​ Grocers' inventory​ turnover

ORGANIC  

11,58  INVENTORY TURNOVER

Explanation:

The Organic company compared with the industry works with more inventory than the market, which means that the company is less efficient than the Grocery Industry in Inventory management .

ORGANIC  

11,58         INVENTORY TURNOVER

11.680,000  Cost Of Goods

1.008,880  Average Inventory

32            DAYS IN INVENTORY

To calculate the Inventory Turnover ratio it's necessary to calculate the average inventory of the year ($1,008,880) , take the Total Cost of Goods ($11,680,000) and divide it by the Average Inventory, the result it's the Inventory Turnover of the company, in this case 11,58

To find the days in inventory we have to divide 365 (days of the year) by the Inventory Turnover, 11,58 the result is 32 days.

To have a similar Inventory Turnover as the industry the company needs to low the average inventory to $898,524.

ORGANIC  

13,00       INVENTORY TURNOVER

11.680,000  Cost Of Goods

898,524  Average Inventory

28           DAYS IN INVENTORY

8 0
3 years ago
A ________ is a retail firm owned by its customers. Members contribute money to open their own store, vote on its policies, elec
myrzilka [38]

Answer:

A consumer co-operative

Explanation:

A consumer co-operative is a type of retail business owned by an association of consumers. The consumers who form the venture manage it and share in its profits. The main objective of starting a consumer co-operative is to eliminate intermediaries.

A consumer co-operative has the benefit of economies of scale as it purchases in bulk. It can afford to offer its members more competitive prices. Members of the co-operative share profits in the ratio of capital contribution. Their liability is limited to share contribution. Membership is voluntary, and they usually transact on a cash basis.

3 0
3 years ago
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