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iren [92.7K]
4 years ago
5

Gary wants to create a perceptual map for positioning using the attribute-based approach. He comes to you for advice as to how h

e should get started on this. What is the first step you would advise Gary to undertake?
Business
1 answer:
bagirrra123 [75]4 years ago
8 0

Answer & Explanation:

The advise is that Gary must find answer two questions to make it clear what characteristics or attributes of products are they going to deliver its customers. These two questions are as under:

Question 1:

What are the rating of all the attributes that our customer perceive our product possesses?

This question helps in understanding what our customer thinks of our products and rate characteristics of the product.

Question 2:

Which of these attribute are most important?

This question sheds light on the issue of which attribute of the product must be withdrawn and which to keep to increase the customers satisfaction and market share.

These two questions tells what features must be offered for a particular price.

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Suppose that you are the CFO of ABC Inc., which is an all-equity firm whose beta is 0.5. You are considering a new project that
neonofarm [45]

Answer:

The discount rate for this project is 5%.

Explanation:

The discount rate for the new project will be the required rate of return or the cost of equity that will be used to discount the cash flows from the project to calculate its Net present value. Using the CAPM, we can calculate the required rate of return (r) as:

r = rRF + beta * rpM

Where,

  • rRF is the risk free rate
  • beta is the stock's beta or measure of risk
  • rpM is the market risk premium

r = 2% + 0.5 * 6% = 0.05 or 5%

5 0
3 years ago
Wesley has recently graduated and accepted his dream position with a law firm. The human resources team has requested that he tu
artcher [175]

Answer:

The name of the document is Curriculum Vitae.

Explanation:

Curriculum Vitae  (CV) is a document that provides detail information about an individual's educational and work history. In this document, you list the qualifications to apply for employment.

There are no fixed rules on the length and content of a C.V. Generally it follows the next structure. Begin with your contact information, such as your complete name, address, telephone number, and email address. You must also indicate your area or areas of academic interest. It should include a personal profile, career objective, and professional profile, it’s a short paragraph giving prospective employers an overview of who you are and what you’re all about.

Focus on your experience and educational background, for example, schools attended and degrees earned, your CV should include a comprehensive account of your academic history.

You can add sections like key skills, hobbies, interests, and references.

8 0
3 years ago
What distinguishes the money market from the capital market?.
AleksAgata [21]

Answer:

Money markets are used for short-term lending or borrowing usually the assets are held for one year or less whereas, Capital Markets are used for long-term securities they have a direct or indirect impact on the capital. Capital markets include the equity market and the debt market.

Explanation:

5 0
2 years ago
A firm has the following cost and marginal cost​ functions: Upper C left parenthesis q right parenthesis equals 64 plus q square
velikii [3]

Answer: Minimum efficient​ scale is 8 units.

Explanation:

Given that,

Cost function: C(q) = 64 + q^{2}

Marginal cost function: MC = 2q

Average cost: AC = \frac{C(q)}{q}

                             = \frac{64 + q^{2}}{q}

                             = \frac{64}{q} + q

The minimum efficient scale is at a point where MC = AC

2q =  \frac{64}{q} + q

q^{2} = 64\\q = \sqrt{64} \\q = 8

Therefore, minimum efficient​ scale is 8 units.

8 0
3 years ago
I have the following options: A) I can lease a car for $500 per month with an additional upfront payment of $200. The lease term
Nataliya [291]

Answer:

The Answer Is A Because You Spent Less Money But Dont Get Any Back.

8 0
3 years ago
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