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tankabanditka [31]
4 years ago
14

The researchers at beans inc., a coffee manufacturing company, developed a new variety of high-quality ground coffee. the new va

riety was priced at a comparatively lower price than those available in the market. therefore, the advertisements for the product stated, "the highest quality coffee does not have to be expensive." this is an example of communicating a product's _____.
a. marketing mix


b. product parity


c. competitive advantage


d. competitive parity
Business
1 answer:
laiz [17]4 years ago
7 0

Answer:

c. competitive advantage

Explanation:

-Marketing mix refers to the internal strategy developed by a company to market its product based on four factors: price, place, promotion and price.

-Product parity is a product that is similar to other products in the same category.

-Competitive advantage is the feature that allows a company to have a better performance than its competitors.

-Competitive parity is when a company achieves the same performance that the competitors have.

According to this, the answer is that this is an example of communicating a product's competitive advantage because the lower price is the feature that would allow the company to differentiate from the competition.

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Which of the following is true of brand equity? Multiple Choice It is a tangible asset that adds value to a service. It allows t
Blababa [14]

I believe the answer is: it is an asset that adds value to a service

Brand equity refers to the positive perception that the consumers have towards our brand. This considered as an asset because brand equity is strongly correlated with consumers loyalty. It creates the perception that our brand would always had a certain level of Superiority compared to other brands regardless whether their assumptions is correct or not.


3 0
3 years ago
Clearwater Hampers is a small British company that sells luxury food and drink gifts in various combinations in picnic hampers.
Nikolay [14]

Answer:

The correct phrase for the blank space is: creative problem solver.

Explanation:

Companies have to adapt to their customers to attract more of them, moreover, when the institutions have a presence in different regions worldwide. In such scenarios, they have to act as creative problem-solvers to adjust what the consumer desire and what the institution has projected to offer.

Firms must conduct different market research to gather more information on their target market and should study the resources it counts on to satisfy those individuals' expectations.

8 0
3 years ago
Selecting a domain name that is similar to a rival firm is advantageous since it will show up on more search engines.
Paladinen [302]
It false your welcome
6 0
3 years ago
A group of teens in your town meet and agree to charge a flat fee of five dollars per hour for babysitting. They charge the same
swat32

Answer:

a monopoly

Explanation:

6 0
4 years ago
Read 2 more answers
Suppose the reserve requirement is 5 percent. How much would reserves need to be initially increased to eventually increase the
Keith_Richards [23]

Answer:

$50

Explanation:

If the required reserves are 5%, then the money multiplier = 1 / 5% = 20. If the FED wants to increase the money supply by $1,000, then it needs to initially inject $1,000 / 20 = $50 into the economy.

When the FED wants to increase the money supply, it engages in an expansionary monetary policy. If it wants to decrease the money supply, then it will engage in a contractionary monetary policy.

7 0
4 years ago
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