The main pro is that this is a worldwide initiative, so the message spreads everywhere - from the Third-World countries, to the developed countries, as no society is immune to mistreating and abusing women and children. The women and children who have been victims can feel that they are not alone and left to themselves. Also, this campaign is meant to contribute to the shift of the paradigm. Politicians and high officials are supposed to use the opportunity to talk about the issues.
However, there are also the cons, as in every campaign. First of all, in many countries, this campaign has turned into a celebration of women's rights, instead of being, first and foremost, an awareness-raising campaign that wants to change things for the better. Second, in some countries (such as South Africa), churches are included in the campaign - the same churches that probably wouldn't accept and help beaten or raped lesbians, for example.
The novel's perspective switches to Auggie's older sister, Via, who begins by talking about how she has gotten used to how her entire family life revolves around Auggie and his needs. She says that she does not mind this situation because she is used to it, though such a setup has meant that she and her own needs and problems often take second place. Although Via doesn't remember what her life was like before Auggie was born, she can see from photographs how much attention she got back then. She notes, though, that this year things have started to change.
Via talks about how she never saw Auggie the way other people see him -- could never understand the horror and fright on their faces when they first encountered him. Her perceptions changed for a moment after she spent a month with her grandmother in Montauk; upon coming back home after those weeks away, she saw Auggie, for just a second, the way other people did. Via muses that the only person she could have talked to about the way she felt was Grans. Unfortunately, two months after Via's return, Grans died of a heart attack. This loss devastated Via, because she had a very special relationship with her grandmother, who secretly told Via that she loved her more than anyone else in the world -- even Auggie -- because Via needed an angel looking out for her too.
Answer:
Becasue he broke the rules.