Answer: A. Special event
Explanation:
Special events are occasions where the customers and the company get to meet face to face and talk about products and services on offer. Special events are very ideal for product launches, or trade shows where the company aims to sell more of what it has.
Isaac Mizrahi most probably just launched the new book and so this special event is a way of marketing it to the public through face-to-face contact.
Answer: Please refer to Explanation
Explanation:
The Dominant Strategy in a game is the strategy that a player will choose that will provide them with the highest payoff regardless of what the other player does.
In the above, the dominant strategy will be for RAPHAEL to choose LEFT.
By choosing left Raphael makes a payoff of 4 if Susan picks Left as well and a Payoff of 6 if Sudan picks Right. This is better than him picking Right and he will get a Payoff of 3 if Susan chooses Right as well.
The Nash Equilibrium is the strategy where both are making the best that they can given the strategy of the other player and deviating from it will give them less pay out.
The dominant strategy therefore is for RAPHAEL to choose LEFT and for SUSAN to choose RIGHT.
This is because Raphael will pick Left as it maximises their payoff and Susan will then pick a strategy that gives her the highest payoff based on Raphael's decision which is to go RIGHT.
It helps advertisers with conversion tracking because it manages a single tracking url at the campaign level, or group level that is separate from the landing page url
Answer:
d) Competition
Explanation:
According to Rajasekar, J. (2014). <em>Factors affecting effective strategy implementation in a service industry</em> Strategic management process key factors are the role of leadership, the role of culture and the role of organizational structure in strategy implimentation.
On the other hand, "the absence of real competition is either not aware of the need to formulate a strategy and implement it (clarity of strategy) or believe there is no need to do so due to the business structure" (p.177)
Reference: Rajasekar, J. (2014). Factors affecting effective strategy implementation in a service industry: A study of electricity distribution companies in the Sultanate of Oman. International Journal of Business and Social Science, 5(9).
