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laila [671]
3 years ago
8

A recent innovation by Amazon, the Vendor Flex program, seeks to lower overall transportation costs but also creates new forms o

f channel conflict with competitors. As a partner in the Vendor Flex program, P&G agreed to allow Amazon to build fulfillment centers within P&G's own warehouses, thus helping to eliminate some of the costs of transporting P&G's products to Amazon's fulfillment centers. Believing that the program was giving its competitor Amazon an unfair advantage, Target reacted vigorously, moving all P&G products from prominent end-cap positions in its stores to less prestigious and less visible locations. Target also stopped using P&G as its primary source of advice for planning merchandising strategies within each category. This is an example of ____________ channel conflict.
a. horizontal
b. independent
c. conventional
d. coercive
e. vertical
Business
1 answer:
Mariulka [41]3 years ago
3 0

Answer:

A) horizontal

Explanation:

Horizontal channel conflicts  occur when members of the same level of marketing channels have disputes or disagreements regarding the sales strategies for one or more product lines.

In this case, Amazon and Target are both retailers, and since Target felt that P&G was unfairly helping Amazon, they reacted by changing their marketing strategies for P&G's products. The conflict here is between Amazon and Target who are both in the same level of marketing channels.

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In one paragraph describe the general advantages and drawbacks of the premium pricing strategy.For exapmle, explain where it fal
pishuonlain [190]

Answer:

The main advantage resulting from a premium pricing strategy is the higher profits. Another advantage is that customers that purchase premium products seek higher quality and tend to show higher brand loyalty associated with the status of using premium products. The disadvantages of premium pricing are that it cannot be applied to all products, the marketing efforts tend to be more specific, and therefore, represent a higher percentage of sales, and finally, not everyone is willing to pay premium prices.

6 0
3 years ago
Which statement about stakeholders is BEST?
olasank [31]

Answer:

2. Stakeholders can potentially impact project development.

Explanation:

Stakeholders -

It refers to a party , which is interested in a company and the business can affect the stakeholder or the stakeholder can affect the business , is referred to as a stakeholder.

The type of primary stakeholder are , the suppliers , customers , employees and the investors.

The stakeholder have the capability to affect any project .

Hence , from the question,

The correct option is 2.

4 0
3 years ago
Name some cool crome book games
Lunna [17]
Is that really a question... I hope not.
7 0
4 years ago
Unrealized holding gains or losses which are recognized in income are from debt securities classified as
Serga [27]

Answer:

Trading.

Explanation:

In Business management, when a gain or loss is realized, it simply means that the owner of stock or other securities has sold it. Thus, these unrealized gains or losses are generally referred to as paper profits or losses.

Basically, when the value of a stock being bought by an investor reduces (falls) while he or she is yet to sell it, it is known as an unrealized loss.

However, when the value of a stock being bought by an investor rises (increases) while he or she is yet to sell it, it is known as an unrealized gains.

Hence, unrealized holding gains or losses which are recognized in income are from debt securities classified as trading.

3 0
3 years ago
Question 3 Fill in the blank: Curiosity, understanding context, having a technical mindset, data design, and data strategy are _
vladimir1956 [14]

When one is said to have curiosity, an ability to understand context, and a technical mindset, they have <u>analytical skills.</u>

<h3>What are analytical skills?</h3>

These are skills that allow a person to make decisions based on data that they are presented with.

They include skills such as curiosity, data design, data strategy, and an ability to understand context. These allow a person to look at data, and understand what to do with it.

In conclusion, option D is correct.

Find out more on data drive decisions at brainly.com/question/26064077.

8 0
2 years ago
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