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mylen [45]
3 years ago
9

When you use the AIDA persuasive approach, your first task is to gain the reader's attention (A).

Business
1 answer:
Elanso [62]3 years ago
7 0

Answer:

The correct answer is letter "A": Describe the benefits a product or service offers and make rational or emotional appeals.

Explanation:

The AIDA Model describes the process buyers go through at the moment of purchasing. It has four (4) steps: <em>Awareness, Interest, Desire, </em>and<em> Action</em>. In the Interest stage, companies attract consumers so they start looking for information about their products. <em>The benefits of the good are portrayed relating them to the target audience's emotional appeals. In some other cases, firms display their products as the most rational to choose from compared to competitors.</em>

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Dma corporation has bonds on the market with 19.5 years to maturity, a ytm of 6.6 percent, and a current price of $1,043. the bo
Sonbull [250]
Given:
<span>bonds on the market with 19.5 years to maturity
</span><span>a yield to maturity of 6.6%,
current price of $1,043
face value of $1,000

YTM = Coupon payment / current price
6.6% = Coupon payment / 1,043
6.6% * 1,043 = Coupon payment
68.838 = coupon payment

Coupon rate = Coupon payment / Face Value
Coupon rate = 68.838 / 1,000
Coupon rate = 0.068838 or 6.88%

The coupon rate of DMA Corporation's bonds is 6.88%. 

Regardless of its price in the market, each bond will have 68.838 annual interest payment or 34.419 semi annual payments.</span>
6 0
4 years ago
When a bank has excess reserves, it can choose to turn its reserves into loans for consumers and businesses. Generally speaking,
topjm [15]

Answer:

reduce

Explanation:

Note that the bank has excess funds and thus wants to increase the number of available loans which in turn increases investment in the economy. For this strategy to work, the bank will reduce the interest rate it places on loans in order to entice its customers to procure the loans it offers.

For example, a bank that usually gives out 150 loans at 15% Interest rate may because of new banking policy and excess reserve decide to increase its loan capacity to around 300 loans per annum at an interest rate of 10%.

8 0
3 years ago
Management commitment and employee involvement in a safety program is demonstrated by all these actions EXCEPT:
kaheart [24]

Answer:

Increased exposure to build endurance.

Explanation:

Occupational safety and health adminstration (OSHA) has given certain safety guidelines to be followed by management to protect worker from work hazard, which may occur in an unforseen condition.

Management commitment compliment the employee involvment as management commitment show, how serious is the management toward worker safety and protection, which create motivation at work place and also help in managing resources for health and safety. Then employee involvement help the orgaization to implement the safety measures.

Management can not take risk of work place hazard to increase exposure for employee, which may cause fatal incident.

7 0
4 years ago
There are more than 20 stores on the same street that specialize in selling the same quality and brand of wheat products. An ind
Umnica [9.8K]

Answer:

Pure competition

Explanation:

  • Pure competition is a market structure in which many competitors sell many similar products. Due to high competition, market prices will fall. Pure competition is also called full competition. Other characteristics of pure competition.
  • There are many buyers and many sellers for market information
  • There are no entry and exit barriers in the market
  • Companies sell homogeneous products
  • Firms cannot affect market value. Companies are price takers.
  • Production units are identical and operate independently.

3 0
3 years ago
Given the following data: Per Unit Total Sales $ 19 $ 51,300 Less variable expenses 12 32,400 Contribution margin 7 18,900 Less
vovikov84 [41]

Answer:

%decrease= 16.8%

Explanation:

Giving the following information:

Sales $51,300 (51,300/19= 2,700 units)

Less variable expenses= 32,400 ($12 per unit)

Fixed expenses 12,500

Operating profit $ 6,400

We have to maintain an operating profit of $6,400.

The fixed costs must decrease by an equal amount as the contribution margin. First, we need to calculate the decrease in the total contribution margin.

Decrease in contribution margin= 300 units* (19 - 12)= $2,100

Decrease in fixed costs= $2,100

%decrease= (2,100/12,500)*100= 16.8%

3 0
3 years ago
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