You have been given the following information for Nicole's Neckties Corp.: Net sales = $2,500,000; Cost of goods sold = $1,300,0
00; Addition to retained earnings = $30,000; Dividends paid to preferred and common stockholders = $300,000; Interest expense = $50,000. The firm's tax rate is 40 percent. What is the depreciation expense for Nicole's Neckties Corp.?
Southwest airlines and Carnival cruises are engaged in a Cross-promotion, where the both companies services are used to promote to other.
Cross-promotion simply is a business concept, whereby a product/service is used to promote another product/service. An example is a soft drink production company promoting the consumption of their soft-drink products with snacks produced by a particular popular fast-food restaurant.
The reason is that the company has entered in a number of product offering that are unrelated to each other. This means the company has subtantially reduced its industry risk by managing a portfolio of products that are different from each other from industry perspective. This is an example of unrelated diversification because comics are unrelated to sports figures, music videos and motion pictures.