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CaHeK987 [17]
3 years ago
9

Carla has been directed by her regional marketing manager to cut prices on seasonal items, place an ad in the local paper, and t

ell distributors to reduce deliveries for the next month. Which step of the strategic marketing planning process is Carla engaged in
Business
1 answer:
valentina_108 [34]3 years ago
7 0

OPTIONS:

a. evaluate performance.  

b. define the business mission.  

c. situation analysis.

d. implement marketing mix and resources.  

e. identifying and evaluating opportunities

Answer:

d. implement marketing mix and resources

Explanation:

Carla is obviously engaged in the implementation stage where the action plan of the strategy that have been planned is put into action or work. As stated above in the question, cutting prices on seasonal items, placing n a in the local paper, and informing distributors to reduce deliveries for next month all suggest a plan is being implemented and put into action.

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Joint ventures: a. are an alternative to new ventures. b. are attractive when entry barriers are high. c. are attractive when sp
Dafna11 [192]

Answer:

Are an alternative to new ventures.

Explanation:

Joint ventures is a business arrangement between two of more organisations to form a partnership. The oganisations involved share ownership, profits, investments.

A joint venture provides access to a large number of resources and it also provides the opportunity to gain new insight and expertise.

Different organizations enter into joint venture for either the purpose of a production process or research avtivity.

3 0
3 years ago
Cougar Plastics Company has been operating for three years. At December 31 of last year, the accounting records reflected the fo
Nikitich [7]

Answer:

a. Purchased short-term investments for $8,600 cash.

Dr short term investments 8,600

    Cr cash 8,600

b. Lent $6,300 to a supplier who signed a two-year note.

Dr notes receivable 6,300

    Cr cash 6,300

c. Purchased equipment that cost $24,000; paid $4,900 cash and signed a one-year note for the balance.

Dr equipment 24,000

    Cr cash 4,900

    Cr notes payable 19,100

d. Hired a new president at the end of the year.

no entry

e. The contract was for $86,000 per year plus options to purchase company stock at a set price based on company performance.

no entry

f. Issued an additional 2,300 shares of $0.50 par value common stock for $19,000 cash.

Dr cash 19,000

    Cr common stock 115

    Cr additional paid in capital 18,885

g. Borrowed $19,000 cash from a local bank, payable in three months.

Dr cash 19,000

    Cr notes payable 19,000

h. Purchased a patent (an intangible asset) for $1,100 cash.

Dr patent 1,100

    Cr cash 1,100

i. Built an addition to the factory for $29,000; paid $8,700 in cash and signed a three-year note for the balance.

Dr building 29,000

    Cr cash 8,700

    Cr notes payable 20,300

j. Returned defective equipment to the manufacturer, receiving a cash refund of $2,400.

Dr cash 2,400

    Cr equipment 2,400

<h2>Cougar Plastics Company</h2><h2>Balance Sheet</h2><h2>For the year ended December 31, 202x</h2><h2>Assets</h2>

<u>Current assets:</u>

Cash $33,800

Accounts receivable $4,600

Inventory $27,000

Investments (short-term) $10,700

Total current assets                               $76,100

<u>Long term investments:</u>

Notes receivable $9,000

Total long term investments                  $9,000

<u>Property, plant and equipment:</u>

Equipment $78,600

Factory building $120,000

Total P, P & E                                      $198,600

<u>Intangible assets:</u>

Intangibles $4,500

Patent $1,100

Total intangible assets                    <u>     $5,600</u>

Total assets                                                                             $289,300

<h2>Liabilities and stockholders' equity</h2>

<u>Current liabilities:</u>

Accounts payable $19,000

Accrued liabilities payable $3,100

Notes payable (short-term) $43,300

Total current liabilities                       $65,400

<u>Long term liabilities:</u>

Notes payable $61,300

Total long term liabilities                   $61,300

<u>Stockholders' equity:</u>

Common stock $10,815

Additional paid-in capital $115,185

Retained earnings $36,600

Total stockholders' equity              <u>$162,600</u>

Total liabilities + stockholder's equity                                     $289,300

7 0
3 years ago
You are attending college in the fall and you need to purchase a computer. You must finance the purchase because your parents wi
rodikova [14]

The correct answer is installment credit. The explanation is below.

Installment credit allows you to purchase an item and then pay for it in installments. The reason that this would be the best option for you is that you do not have the money now to make the purchase, but you are able to make smaller monthly payments in order to purchase a computer.

Installment credit is better than revolving credit for new borrowers. Revolving credit would allow you to charge additional purchases on your revolving credit account. The installment plan only finances one item, rather than like a credit card, which is how revolving credit works. You would not choose non-installment credit because this would require you to make this payment all at once in a short period of time. It would not allow you to spread the payments out over time.

3 0
3 years ago
An investment banker agrees to underwrite an issue of 10 million shares of stock for TWResearch, Inc. on a firm commitment basis
tatuchka [14]

Answer: b) Loss of $7,500,000.

Explanation:

The total the investment bank paid when underwriting was:

= 10.50 * 10,000,000 shares

= $105,000,000

The total they then sell to the public is:

= 9.75 * 10,000,000

= $97,500,000

The profit is:

= Selling revenue from public - Buying cost from company

= 97,500,000 - 105,000,000

= -$7,500,000

4 0
2 years ago
Personal Fence<br> What are the four major types of employee benefits?
Gennadij [26K]

Answer:

Medical insurance

Life Insurance

Retirement Plans

Disability Insurance

Explanation:

6 0
2 years ago
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