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vichka [17]
3 years ago
5

Why do traditional ad/marketing agencies struggle with digital marketing? check all that apply Group of answer choices Hard to c

hange, became successful without having to learn techology Hard to attract technical staff No digital skills among staff
Business
1 answer:
VikaD [51]3 years ago
8 0

Answer:

Hard to change ; No digital skills among staff

Explanation:

Traditional ad / marketing agencies are the agencies promoting brands through offline ways. Eg : Banners, Pamphlets etc

Digital Marketing agencies are agencies promoting through online ways. Eg : E mail marketing, Social media marketing etc.

Digital Marketing needs more technical expertise than traditional, conventional marketing. So, traditional marketers & their staff face adaptability issues in adapting to the new technically upgraded marketing approaches. Such because their team & staff members have low techno - digital skills, are accustomed to conventional marketing practices.

You might be interested in
Criteria for forming segments involve both similarities and differences. In terms of the needs of buyers, the similarities must
kirill [66]

Answer:

The correct answer is within; among.

Explanation:

Market segmentation is used by companies to separate the target audience with which they want to work. Considered as a market phenomenon, the technique consists of defining the marketing strategy by identifying the target market.

Segmenting this market means dividing it so that consumers are grouped according to a series of characteristics, needs or preferences. It is important that a segment has people with homogeneous factors and these depend on the objective of segmentation.

This separation into groups of consumers allows the company to identify and privilege one or more segments according to a range of objectives or products.

The segmentation process requires that the criteria that affect or influence purchase decisions be identified. There are various segmentation criteria: social, geographic, demographic, economic, social, lifestyle, and many others.

Normally, in a market segmentation it is necessary to address several of the criteria to better guide the marketing actions to follow. The more aspects that are used to characterize an audience, the easier it will be to develop a marketing strategy.

There is no way to think about segmenting a target audience without knowing what characteristics it needs to have in order for the strategy to be correctly defined.

7 0
2 years ago
Maureen, the owner of a boutique, studies the spending pattern and consumer behavior of the people in the area in which her stor
babymother [125]

Answer:Environmental Scanning

Explanation: Environmental Scanning is the process of acquiring information about trends, patterns, occasions and relationships related to a business' internal and external surroundings. The function of doing this is to confirm forecasts of internal and external elements that will affect a business' success. It also helps managers, such as Maureen, to identify threats and opportunities that are present in the environment. And in doing so Maureen is then able to decide the future path of her business.

8 0
2 years ago
John occasionally borrows the car of his friend, Sophie. Sophie has a PAP with liability limits of 100/300/50. John also has a P
Tamiku [17]

Answer:

Sophie's policy will pay up to its maximum amount of $100,000 and John's policy should pay the rest ($200,000).

Explanation:

Personal Auto Policies (PAP) provide coverage in case of injury to the insured or other third parties involved in a car accident. PAP policies provide coverage even when you occasional borrow a car. If you regularly drive someone else's car you need extended non owned liability coverage endorsement.

3 0
3 years ago
Tache Corporation uses the weighted-average method in its process costing system. The first processing department, the Welding D
leonid [27]

Answer: c. $1.994

Explanation:

Cost per Equivalent Unit of Production (EUP) for Conversion = Total Conversion costs/ EUP

Total Conversion cost

= Conversion cost for beginning work in process inventory + Conversion cost incurred in the month

= 7,840 + 203,300

= $211,140

EUP = Units completed + Percentage of ending Units completed with regards to conversion

= 92,900 + (90% * 14,450)

= 105,905 units

Cost per Equivalent Unit of Production (EUP) for Conversion = 211,140 / 105,905

= $1.9936

= $1.994

8 0
3 years ago
A U.S. manufacturer of adaptive devices for persons with disabilities is considering expanding internationally. It is a fairly s
posledela

Answer:

exporting

Explanation:

The exporting refers to the trade in which the goods and services are produced and sold to the another country. In this, the person who sells the goods and services is known as exporter while the foreign buyer who buyed the goods and services is known as importer

According to the given situation, the company is looking for growth opportunities and it is a fairly small company. Moreover it focused on exporting the goods and services

Hence, the option C is correct

5 0
2 years ago
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