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mestny [16]
3 years ago
5

In the traditional advertising model, advertisers were charged using a __________ approach, which charged for the exposures to a

n ad. Google transformed the traditional model to a model called __________ where advertisers pay only when someone actually clicks on the ad and is sent to their website.
Business
1 answer:
kkurt [141]3 years ago
3 0

Answer:

The correct answers that fills the gaps are: Cost per Thousand; Cost per Click.

Explanation:

Cost per Click (CPC), Cost per Thousand Impressions (CPM) and Cost per Acquisition (CPA) are collection methods used by digital media platforms. The CPC is calculated based on the number of clicks on the ads, the CPM for impressions, and the CPA for the number of conversions.

CPM, or Cost per thousand impressions, is a metric that represents the cost generated per thousand impressions of the ad. Obviously they are not literal impressions, but the number of times that certain advertising was displayed to the public on the internet.

By choosing CPM as a form of payment, the advertiser agrees to pay the publisher of the ad a pre-determined amount for every thousand impressions. This means that the publisher receives compensation for each ad shown, having more predictability of profit.

The cost per click is a form of payment of paid advertisements in which for a number of clicks made the payment is made. That is, the advertiser pays for visitors who access the site where the ad was made for their site.

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Noreen is deciding whether to purchase Sport-Ease sneakers or a store brand. She has purchased other Sport-Ease shoes in the pas
Masja [62]

Answer:

C. greater perceived value.

Explanation:

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6 0
3 years ago
Cornerstone, Inc. has $125,000 of inventory that suffered minor smoke damage from a fire in the warehouse. The company can sell
kvv77 [185]

Answer:

It is better to cleaned and shipped to the firm's outlet center at a cost of $23,000 to be sold at $80,000

Explanation: In alternative A) the firm loss is $80,000 ($125,000-$45,000)

In alternative E) all $125,000 is lost

In alternative B, C and D) the loss is $68,000 ($125,000-$80,000+$23,000)

Relevant costs are those evitable, that are cause of a manager decision related to an specific business decision.  

The only cost that can be avoided in these example is the cost of $23,000 so the goods can be cleaned and shipped to the firm's outlet center

6 0
3 years ago
which question or questions should you ask yourself when determining how much money you can afford to spend on a mortgage
Sati [7]
What is my income. then subtract
what are my ordinary monthly expenses.
what is my weekly allowance.
what are my incidentals
what are my insurance and taxes going to be.
are these included in the mortgage.
allow 10% for tithing
clothing costs
medical copays.
do you get paid for sick days.
3 0
3 years ago
Our society is increasingly becoming more diverse. Discuss how this affects you as an individual, an organization, and society a
Mekhanik [1.2K]

Answer

Hello,

Well, a diverse society is stable and alive with positive dynamics, easy to adapt to changes and always geared towards a positive evolutionary.

As an individual, a diverse society offers greater opportunity for personal and professional growth.

In the society, diverse cultural views can inspire creativity and innovation. A diverse society has a pool of diverse skills base which allows an organization to produce broader and more adaptable range of goods and services.

A challenge in this is that integration across multicultural groups can be difficult due to negative cultural stereotypes. Some countries require navigating visa and application of employment laws that could be challenging requirements.

Diversity quotas in colleges can be outlawed but still allow colleges to consider race in admitting students.

Wish you luck!

5 0
3 years ago
_____________ is a deliverable-oriented grouping of the work involved in a project that defines its total scope.
Alex_Xolod [135]

Answer:

A work breakdown structure

3 0
2 years ago
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